Agribusiness Innovation and Contextual Evolution, Volume II

Chapter 1. Overview of agribusiness managerial and marketing advancements.- Chapter2. Acceptance and Adoption of Emerging Digital Technologies by Agribusinesses in Low and Middle-Income Countries.- Chapter 3. The Italian agrifood supply chain sustainability through technological heritage redesign and new relationships.- Chapter 4. Using big data analytics in supply chain management: implications from a sustainable perspective.- Chapter5. Towards a taxonomy of multi-agent simulation models to determine disruptive technology adoption behaviour in the wine industry .- Chapter 6. Digitalization and integrated information system in agri-food sector.- Chapter 7. Transforming rural agribusinesses with Digital Marketing: a case of coffee planters in India .- Chapter 8. Tourist entrepreneurship as the driver for the transformation of rural women's role - the example of the selected developing region .- Chapter 9. Investigating the supply chain performance of agribusiness firms from IT capability and government support perspectives.- Chapter 10. Do blockchain-based innovative solutions improve wine brand loyalty? A case study of a winery in Mendoza, Argentina.- Chapter 11. Economic indicators in cereal production in EU.

Antonino Galati is Associate Professor in Agricultural Economics and Valuation in the Department of Agricultural, Food and Forest Sciences, University of Palermo, Italy.

Mariantonietta Fiore is Professor in Agricultural Economics and Valuation in the Department of Economics, University of Foggia, Italy.

Alkis Thrassou is Professor and Director of Gnosis Mediterranean Institute for Management Science at the University of Nicosia, Cyprus.Demetris Vrontis is Professor in the Department of Management, School of Business, University of Nicosia, Nicosia, Cyprus and in the Department of Management Studies, Adnan Kassar School of Business, Lebanese American University, Beirut, Lebanon. He is Vice Rector for Faculty and Research at the University of Nicosia in Cyprus, as well the Editor-in-Chief of the EuroMed Journal of Business (EMJB) and the President of the EuroMed Research Business Institute (EMRBI)