Palgrave Study Skills / Professional Writing
(Sprache: Englisch)
Offers a comprehensive interdisciplinary introduction to professional writing for different media, synthesising methods and ideas developed in linguistics, journalism, public relations and marketing. This third edition contains new material on public...
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Offers a comprehensive interdisciplinary introduction to professional writing for different media, synthesising methods and ideas developed in linguistics, journalism, public relations and marketing. This third edition contains new material on public relations writing and social media, as well as additional material on digital sources.
Inhaltsverzeichnis zu „Palgrave Study Skills / Professional Writing “
Acknowledgements.- Preface.- 1. The Writing Process.- 2. Style and Effect.- 3. Short Business Documents.- 4. Research Methods.- 5. Business and Technology Journalism.- 6. Writing for the Public.- 7. Report Writing.- 8. Critical Thinking for Management.- 9. Working in Teams.- 10. Revising and Editing .- Appendix Job Applications.- References.- Bibliography.- Index.Autoren-Porträt von Sky Marsen
Sky Marsen specialises in professional communication and text analysis. She has lectured in these internationally, including at California Institute of Technology, US and Victoria University of Wellington, NZ. She has also managed business communication projects, and advised corporate clients. Bibliographische Angaben
- Autor: Sky Marsen
- 2013, 3. Aufl., 304 Seiten, 6 Schwarz-Weiß-Abbildungen, Maße: 14 x 21,6 cm, Kartoniert (TB), Englisch
- Verlag: Macmillan Education
- ISBN-10: 1137309016
- ISBN-13: 9781137309013
- Erscheinungsdatum: 16.10.2013
Sprache:
Englisch
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