Routledge Hdb Sport and New Media

Part I: Foundations Chapter 1. Globalization and Online Audiences - David Rowe & Brett Hutchins Chapter 2. Fandom Differences between Traditional/New Media - Walter Gantz & Nicky Lewis Chapter 3. Social Media, Sport, and Democratic Discourse: A Rhetorical Invitation - Michael L. Butterworth Chapter 4. The Political Economy of Sports and New Media - Thomas Corrigan Chapter 5. Foucault and the New Sport Media - Pirkko Markula Chapter 6. Soccer and Social Media: Sport Media in the City of the Instant - Steve Redhead Chapter 7. The CyberSport Nexus - Andy Miah Part II: Sports/Media Producers Chapter 8. The Evolution from Print to Online Platforms for Sports Journalism - Pamela Laucella Chapter 9. Changing Role of Sports Media Producers - Paul M. Pedersen Chapter 10. Local Sports TV and the Internet - Brad Schultz & Mary Lou Sheffer Chapter 11. Texting and Tweeting: How Social Media has Changed News Gathering - Jed Novick & Rob Steen Part III: The Message: Shaping, Marketing, Branding Chapter 12. Sport, Public Relations and Social Media - Raymond Boyle & Richard Haynes Chapter 13. New Media and the Changing Role of Sports Information - Erin Whiteside Chapter 14. Social Media in the Olympic Games: Actors, Management and Participation - Emilio Fernandez Pena, Natividad Ramajo, & Maria Arauz Chapter 15. Sports Marketing and New Media - Stephen Dittmore & Shannon McCarthy Chapter 16. When Crisis Strikes the Field: The Evolution of Sports Crisis Communication Research in an Era of New Media - Kenon A. Brown, Natalie Brown, & Josh Dickhaus Chapter 17. Communicating Corporate Social Responsibility in Sport Organizations: Incorporating New Media - Melanie Formentin & Kathy Babiak Chapter 18. Social Identification and Social Media in Sports: Implications for Sport Brands - Brandi Watkins Part IV: Audiences: Fanship, Consumption Chapter 19. SocialMediaSport: The Fan as a (Mediated) Participant in Spectator Sports - Nicholas Bowman & Gregory

Andrew C. Billings is the Ronald Reagan Chair of Broadcasting and Director of the Alabama Program in Sports Communication at the University of Alabama, USA. He has published eight books and over 80 journal articles and book chapters, with the majority focusing on the intersection of sports media and identity. Marie Hardin is Professor of Journalism and Associate Director of the John Curley Center for Sports Journalism at Penn State, USA. Her research concentrates on diversity, ethics and professionalism in mediated sports with a focus on gender. Her work is published in sport- and communications-focused journals.