The PDMA ToolBook 1 for New Product Development (PDF)
(Sprache: Englisch)
Practical cross-functional coverage of the entire product
development process from idea generation through delivery of the
final assembled product.
* Includes sections on benchmarking and changing your new product
development process and managing your product portfolio.
development process from idea generation through delivery of the
final assembled product.
* Includes sections on benchmarking and changing your new product
development process and managing your product portfolio.
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Produktinformationen zu „The PDMA ToolBook 1 for New Product Development (PDF)“
Practical cross-functional coverage of the entire product
development process from idea generation through delivery of the
final assembled product.
* Includes sections on benchmarking and changing your new product
development process and managing your product portfolio.
development process from idea generation through delivery of the
final assembled product.
* Includes sections on benchmarking and changing your new product
development process and managing your product portfolio.
Inhaltsverzeichnis zu „The PDMA ToolBook 1 for New Product Development (PDF)“
Contricutors. Introduction. PART 1: PROJECT LEADER TOOLS TO START THE PROJECT. Fuzzy Front End: Effective Methods, Tools and Techniques (P. Koen, et al.). Hunting for Hunting Grounds: Forecasting the Fuzzy Front End (C. Miller). Telephoning Your Way to Compelling Value Propositions (G. Castellion). Focusing NPD Research on Customer-Perceived Value (C. Miller and D. Swaddling). PART 2: PROJECT LEADER TOOLS TO USE ANYTIME. Product Champions: Crossing the Valley of Death (S. Markham). Managing Product Development Teams Effectively (R. Leenders, et al.). Decision Making: The Overlooked Competency in Product Development (M. Deck). How to Assess and Manage Risk in NPD Programs: A Team Based Approach (G. Githens). PART 3: PROCESS OWNER TOOLS. Capturing Employee Ideas for New Products (C. Gorski and E. Heinekamp). Lead User Research and Trend Mapping (L. Meadows). Technology Stage Gate(TM): A Structured Process for Managing High Risk New Technology Projects (G. Ajamian and P. Koen). Universal Design: Principles for Driving Growth into New Markets (J. Mueller and M. Story). PART 4: PORTFOLIO TOOLS. Portfolio Management: Fundamental to New Product Success (R. Cooper, et al.). Assessing the Health of New Product Portfolio Management: A Metric for Assessment (R. Meltzer). Risk Management: The Program Manager's Perspective (D. Dunham). Process Modeling in New Product Development (P. Bunch and G. Blau). The PDMA Glossary for New Product Development. Index.
Autoren-Porträt
PAUL BELLIVEAU is Principal at Paul Belliveau Associates inWestfield, New Jersey.
ABBIE GRIFFIN is Professor of Business Administration at the
University of Illinois at Urbana-Champaign.
STEPHEN M. Somermeyer is Relationship Manager, YourEncore,
Indianapolis, Indiana.
Bibliographische Angaben
- 2004, 1. Auflage, 480 Seiten, Englisch
- Herausgegeben: Paul Belliveau, Abbie Griffin, Stephen Somermeyer
- Verlag: John Wiley & Sons
- ISBN-10: 047127108X
- ISBN-13: 9780471271086
- Erscheinungsdatum: 15.01.2004
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
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Englisch
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