Contemporary Strategy Analysis

Preface to Ninth Edition
 
PART I INTRODUCTION
 
1 The Concept of Strategy
 
PART II THE TOOLS OF STRATEGY ANALYSIS
 
2 Goals, Values, and Performance
 
3 Industry Analysis: The Fundamentals
 
4 Further Topics in Industry and Competitive Analysis
 
5 Analyzing Resources and Capabilities
 
6 Organization Structure and Management Systems: The Fundamentals of Strategy Implementation
 
PART III BUSINESS STRATEGY AND THE QUEST FOR COMPETITIVE ADVANTAGE
 
7 The Sources and Dimensions of Competitive Advantage
 
8 Industry Evolution and Strategic Change
 
9 Technology-based Industries and the Management of Innovation
 
10 Competitive Advantage in Mature Industries
 
PART IV CORPORATE STRATEGY
 
11 Vertical Integration and the Scope of the Firm
 
12 Global Strategy and the Multinational Corporation
 
13 Diversification Strategy
 
14 Implementing Corporate Strategy: Managing the Multibusiness Firm
 
15 External Growth Strategies: Mergers, Acquisitions, and Alliances
 
16 Current Trends in Strategic Management
 
CASES TO ACCOMPANY CONTEMPORARY STRATEGY ANALYSIS, Ninth EDITION
 
Glossary
 
Index

Robert M. Grant is the Eni Professor of Strategic Management at Bocconi University in Milan, and a Visiting Professor at Georgetown University and City University, London. His previous faculty positions included London Business School, California Polytechnic, University of British Columbia, and University of St Andrews. His business experience ranges from manufacturing tires (Firestone) and meat pies (Kraft Foods) to strategy consulting with companies such as Eni and American Express.

'Grant's Contemporary Strategy Analysis provides a comprehensive and practical review of all the key strategy topics, from analysing internal resources and capabilities to competitive advantage in mature industries. It provides a detailed and pragmatic overview, ideal for my Strategy Exec MBA module, with numerous practical case studies making it a must have for both past graduates and industry practitioners.'
Amazon Reviewer
 
'One of the world's best strategy textbooks. Grant is able to blend the latest strategy research with a plethora of practical examples and learning opportunities. I thoroughly recommend.'
Dr Andrew Wild, Associate Professor of Strategy, Nottingham University Business School
 
'Great textbook that manages to provide both scientific insight as well as valuable tools for practice.'
Prof. Dr. Phillip C. Nell, Institute for International Business, Vienna University of Economics and Business
 
'Whereas most strategic management textbooks are growing bigger and bigger and are becoming more and more difficult to read, 'Roberty Grant's Contemporary Strategy Analysis' strikes by its clarity and readability; always to the point, with enough examples to really understand the concepts and tools and enough references to dig deeper when necessary. A great book.'
Olivier Furrer, University of Fribourg, Switzerland