Creative Strategy
A Guide for Innovation
(Sprache: Englisch)
William Duggans 2007 book, Strategic Intuition, showed how innovation really happens in business and other fields and how that matches what modern neuroscience tells us about how creative ideas form in the human mind. In his new book, Creative Strategy,...
Leider schon ausverkauft
versandkostenfrei
Buch (Kartoniert)
17.00 €
Produktdetails
Produktinformationen zu „Creative Strategy “
Klappentext zu „Creative Strategy “
William Duggans 2007 book, Strategic Intuition, showed how innovation really happens in business and other fields and how that matches what modern neuroscience tells us about how creative ideas form in the human mind. In his new book, Creative Strategy, Duggan offers a step-by-step guide to help individuals and organizations put that same method to work for their own innovations.
Autoren-Porträt von William Duggan
William Duggan is senior lecturer in business at Columbia Business School, where he teaches creative strategy in graduate and executive courses. He has given talks and workshops on creative strategy to thousands of executives from companies in countries around the world. His most recent book, Strategic Intuition, was named Best Strategy Book of 2007 by Strategy + Business.
Bibliographische Angaben
- Autor: William Duggan
- 2014, 176 Seiten, Maße: 13,9 x 22,1 cm, Kartoniert (TB), Englisch
- Verlag: Columbia University Press
- ISBN-10: 0231160534
- ISBN-13: 9780231160537
- Erscheinungsdatum: 30.09.2014
Sprache:
Englisch
Kommentar zu "Creative Strategy"
0 Gebrauchte Artikel zu „Creative Strategy“
Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
---|
Schreiben Sie einen Kommentar zu "Creative Strategy".
Kommentar verfassen