Digital Wars
Apple, Google, Microsoft and the Battle for the Internet
(Sprache: Englisch)
Get to grips with the battle for the internet with this comprehensive analysis of the tensions between Apple, Google and Microsoft.
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Produktinformationen zu „Digital Wars “
Get to grips with the battle for the internet with this comprehensive analysis of the tensions between Apple, Google and Microsoft.
Klappentext zu „Digital Wars “
The first time that Apple, Google and Microsoft found themselves sharing the same digital space was 1998. They were radically different companies and they would subsequently fight a series of pitched battles for control of different parts of the digital landscape. They could not know of the battles to come. But they would be world-changing.This new edition of Digital Wars looks at each of these battles in turn. Accessible and comprehensive, it analyses the very different cultures of the three companies and assesses exactly who are the victors on each front. Thoroughly updated to include information on the latest developments and rising competitors Samsung, it also include a completely new chapter on how China moved from being the assembly plant for music players and smartphones, to becoming the world's biggest smartphone business.
Inhaltsverzeichnis zu „Digital Wars “
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- Chapter - 00: Introduction;
- Chapter - 01: 1998;
- Chapter - 02: Microsoft antitrust;
- Chapter - 03: Search: Google versus Microsoft;
- Chapter - 04: Digital music: Apple versus Microsoft;
- Chapter - 05: Smartphones;
- Chapter - 06: Tablets;
- Chapter - 07: China;
- Chapter - 08: 2011
Autoren-Porträt von Charles Arthur
Charles Arthur is a freelance journalist, and author of Digital Wars: Apple, Google, Microsoft and the Battle for the Internet, published by Kogan Page. From 2005-2014 he was technology editor at The Guardian newspaper, where he worked on coverage of scores of stories including Wikileaks, Anonymous, and LulzSec. Previously he was science and technology editor at The Independent, and before that worked at New Scientist, Business Magazine and Computer Weekly.
Bibliographische Angaben
- Autor: Charles Arthur
- 2014, 2. Aufl., 344 Seiten, Maße: 14 x 21,6 cm, Kartoniert (TB), Englisch
- Verlag: Kogan Page
- ISBN-10: 0749472030
- ISBN-13: 9780749472030
- Erscheinungsdatum: 23.04.2014
Sprache:
Englisch
Pressezitat
"A fascinating peek inside the three most important companies of the 21st century." Barry Collins, PC Pro
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