Fiat
The Secrets of an Epoch
(Sprache: Englisch)
This first-hand account of the largely unknown story of Italian car manufacturing company Fiat between 1976 and 1996 details the key events and people at the heart of the company's development, all from the perspective of top Fiat manager Giorgio Garuzzo.
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This first-hand account of the largely unknown story of Italian car manufacturing company Fiat between 1976 and 1996 details the key events and people at the heart of the company's development, all from the perspective of top Fiat manager Giorgio Garuzzo.
Klappentext zu „Fiat “
This book is an authentic historical document, supported by extensive analytical information, in which former Fiat top manager Giorgio Garuzzo passionately recounts his experience within Fiat between 1976 and 1996. It is a narrative from the inside that sheds new light on events that have remained cloaked in mystery: the arrival and departure of Carlo De Benedetti, the "march of the forty thousand", the sacking of Vittorio Ghidella, the clashes between Umberto Agnelli and Cesare Romiti, the Group's involvement in the "clean hands" scandal, the role of Gianni Agnelli and his relationships with his brother and Cesare Romiti and the intervention of Mediobanca. Garuzzo discusses the issues connected with the range of cars and marques, touching on major themes of national or international relevance that were unrelated to Fiat but nonetheless conditioned its activities: terrorism and the unmanageability of the factories, inflation, the devaluation of the lira, the role of the trade unions and the General Confederation of Italian Industry, Japanese competition and European integration.
Inhaltsverzeichnis zu „Fiat “
1 One Hundred Days in Fiat with Carlo De Benedetti (1976)2 New Initiatives and Old Problems (1976-1978)
3 The Perilous World of Automobile Components (1979-1982)
4 A Rather Unattractive Position (1983)
5 The Rescue of Iveco
6 The Strength of Iveco (1985-1990)
7 Ghidella is Kicked Out of Fiat Auto and Garuzzo Conquers New Holland (1989-1990)
8 The COO's Office during the Fiat Auto Crisis (1991-1993)
9 The Criminal Case (1993)
10 The Restoration of Cesare Romiti (1993-1994)
11 Good Outcomes from the Direzione Generale (1994-1995)
12 The Days of the Final Confrontation (1995-1996)
Autoren-Porträt von Giorgio Garuzzo
Giorgio Garuzzo is an electronics engineer, manager and industrialist, who played a central role in the Italian industry world.
Bibliographische Angaben
- Autor: Giorgio Garuzzo
- 2014, 2014, XXIV, 415 Seiten, Maße: 15,5 x 23,5 cm, Kartoniert (TB), Englisch
- Verlag: Springer, Berlin
- ISBN-10: 3319047825
- ISBN-13: 9783319047829
- Erscheinungsdatum: 10.04.2014
Sprache:
Englisch
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