Industrial Applications of Affective Engineering

A Bio-signal-based Control Approach to Building a Comfortable Space.- A New Social Emotion Estimating Method by Measuring Micro Movement of Human Bust.- Affective Engineering in Applications to Bilevel Human Migration Models.- Analysis and Evaluation of Business Signs Using Deviation Values.- Defining Design Subjects according to the Context in which Problems Occur.- Design Management Strategy - A Case Study of an Affective Product.- Kansei as a Function of Aesthetic Experience in Product Design.- Kawaii Rules: Increasing Affective Value of Industrial Products.- Modeling Emotional Evaluation of Traditional Vietnamese Aodai Clothes Based on Computer Vision and Machine Learning.- Near-Infrared Spectroscopy (NIRS) Analysis of Emotion when Reading e-Books with Sound Effects.- The Effects of Culture on Users' Perception of a Webpage: A Comparative Study of the Cognitive Styles of Chinese, Koreans and Americans.- Backrest Designs in Meeting Chairs.- Branding Luxury through Affective Value - Case of Swiss Watch Industry.- Button Sound Quality Evaluation for Car Audio Main Units.- Characteristics of the Design and Production Process for Italian and Japanese Made Tailored Jackets in the Global Market.- Online Shopping and Individual Consumer Adaptation: The Relationship between Fabric-identification Ability and Prior Knowledge.- Reading Emotion of Color Environments: Computer Simulations With Self-Reports and Physiological Signals.- Reviewing the Role of the Science Fiction Special Interest Group via User Interfaces: the Case of Science Fiction Movies.- Sleep Quality and Skin-lightening Effects of White Mother Chrysanthemum Aroma.- The Emotional Characteristics of White for Applications of Product Color Design.- The Influence of Skincare Routines on Skin Physiology Parameters and Affective-Values.- Understanding Product Features Using a Hybrid Machine Learning Model.

Dr. Junzo Watada is a professor of Knowledge Engineering, Soft Computing and Management Engineering at Waseda University, Japan.

Prof. Hisao Shiizuka is currently at Kogakuin University and is the President of Japan Society of Kansei Engineering.