Introduction to E-commerce
(Sprache: Englisch)
Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as...
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Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi'an Jiaotong University.
Klappentext zu „Introduction to E-commerce “
Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi an Jiaotong University. Inhaltsverzeichnis zu „Introduction to E-commerce “
- Chapter 1 Basics of E-commerce- Chapter 2 Strategies of E-commerce
- Chapter 3 Supporting Techniques of E-commerce
- Chapter 4 Payment Techniques of E-commerce
- Chapter 5 Security Techniques of E-commerce
- Chapter 6 E-commerce and Laws
- Chapter 7 E-commerce and Taxation
- Chapter 8 On-line Enterprise Management
- Chapter 9 Architecture and System Design of E-commerce
- Chapter 10 Gateway Website Design
- Chapter 11 Computer System Integration and E-commerce
- Chapter 12 E-commerce and International Trade
- Chapter 13 Network Psychology
- Chapter 14 Case Study of E-commerce
Bibliographische Angaben
- Autor: Zheng Qin
- 2009, 180 Seiten, 40 Schwarz-Weiß-Abbildungen, Maße: 16,3 x 24,2 cm, Gebunden, Englisch
- Herausgeber: Qin, Zheng
- Verlag: Tsinghua University Press
- ISBN-10: 3540496440
- ISBN-13: 9783540496441
- Erscheinungsdatum: 12.06.2009
Sprache:
Englisch
Rezension zu „Introduction to E-commerce “
From the reviews:"This valuable text focuses on e-commerce in China ... . One of the most valuable byproducts of the text is the demonstrated way of thinking. ... for those involved in Chinese e-commerce, it is an essential work to study." (James Van Speybroeck, ACM Computing Reviews, October, 2009)
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