Predictably irrational
The Hidden Forces That Shape Our Decisions
(Sprache: Englisch)
A challenging mate to Freakonomics, PREDICTABLY IRRATIONAL examines how the world often works according to principles of irrationality in the places where we least expect it. PREDICTABLY IRRATIONAL challenges us to ponder these questions (questions we...
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A challenging mate to Freakonomics, PREDICTABLY IRRATIONAL examines how the world often works according to principles of irrationality in the places where we least expect it. PREDICTABLY IRRATIONAL challenges us to ponder these questions (questions we sometimes avoid) and demonstrates how irrationality manifests itself in situations (often very peculiar and hilarious situations) where rational thought is expected. We all succumb to irrationality, it's about time we find out how it affects our daily lives in a significant way.
Autoren-Porträt von Dan Ariely
Dan Ariely is the Alfred P. Sloan Professor of Behavioral Economics at MIT. His work has been featured in leading scholarly journals as well as a variety of popular media outlets, including the New York Times, Wall Street Journal, Washington Post, Boston Globe, Business 2.0, Scientific American, and Science. He has also been featured on CNN and National Public Radio. Dan publishes widely in the leading scholarly journals in economics, psychology, and business. His work has been featured in a variety of media including The New York Times, Wall Street Journal, Washington Post, Boston Globe, Business 2.0, Scientific American, Science and CNN. He splits his time between Princeton, NJ, and Cambridge, MA.
Bibliographische Angaben
- Autor: Dan Ariely
- 280 Seiten, Maße: 15,4 x 23,3 cm, Kartoniert (TB), Englisch
- Verlag: Harper Collins Publ. UK
- ISBN-10: 0007263589
- ISBN-13: 9780007263585
Sprache:
Englisch
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