Bible: Search Engine Optimization Bible (ePub)

Detailed, practical guide to increasing your Web traffic throughbetter search results
Wonder how some companies pop up high in search engine rankings?It's all about search appeal. Master the strategies, techniques,and shortcuts in this detailed guide and you can improve your Website's search rankings and drive the targeted traffic you want toyour virtual door. Learn new ways to add social media to the SEOmix, make your site mobile Web-friendly, write SEO tags for maximumexposure, and more.
* Search Engine Optimization (SEO) is hot; the online advertisingmarket is expected to grow at 34% CAGR between 2005 and 2010, andnine out of ten companies are estimated to be implementing SEOstrategies
* Find out how to get listed in the major search engines,directories, and indexes, and learn strategies for planning andimplementing a successful SEO campaign
* Take advantage of the case studies of readers who implementedthe SEO techniques outlined in the first edition of this book andsignificantly improved search rankings
* Discover how to target and reach the customers you really want;optimize your site specifically for Google, MSN, or Yahoo!;demystify the role of links and linking in search; implement socialmedia and mobile search optimization; and analyze your SEO effortsto see what works
If you want to make SEO work for you, the new edition of thispractical book is what you need to succeed.