Business (PDF)
The Key Concepts
(Sprache: Englisch)
Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organisational...
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Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organisational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible.
Business: the Key Concepts:
* detailed yet approachable
* considers new developments in business, notably eBusiness and contemporary business ethics
* covers established subjects, taking an international and strategic perspective that balances theory and practice
* suggests specific further reading for many concepts and also includes an extensive bibliography.
Whether you're already in business and could do with a handy reference guide or a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.
Business: the Key Concepts:
* detailed yet approachable
* considers new developments in business, notably eBusiness and contemporary business ethics
* covers established subjects, taking an international and strategic perspective that balances theory and practice
* suggests specific further reading for many concepts and also includes an extensive bibliography.
Whether you're already in business and could do with a handy reference guide or a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.
Bibliographische Angaben
- Autor: Mark Vernon
- Englisch
- Verlag: Taylor & Francis Group Plc
- ISBN-10: 0203445880
- ISBN-13: 9780203445884
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: PDF
- Mit Kopierschutz
Sprache:
Englisch
Kopierschutz
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