Leveraging the New Infrastructure (ePub)
How Market Leaders Capitalize on Information Technology
(Sprache: Englisch)
Imagine thinking about your company's information technology in the same way that you think about its investment portfolio: as a bundle of assets that-when managed right-will generate revenues and savings. Here's just such a framework for leveraging IT...
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Imagine thinking about your company's information technology in the same way that you think about its investment portfolio: as a bundle of assets that-when managed right-will generate revenues and savings. Here's just such a framework for leveraging IT (technology, networks, data, and software)-one that enables business managers to make the important decisions about the potentially confounding mix of high-technology that influences near- and long-term planning, affects the ability to support customers, and dictates the flow of daily operations. Drawing upon their rigorous research with more than 100 top multinationals, the authors present a rich and varied range of examples of IT investment strategies that have reaped rewards for firms such as Citibank, Honda, Johnson & Johnson, Ralston Purina, the Development Bank of Singapore, and Telstra. This hands-on resource, compete with benchmarks and case studies, creates the common ground where both management and IT can meet, communicate their goals, and agree on the best plan for getting there.
Autoren-Porträt von Peter Weill, Marianne Broadbent
Weill, Peter/ Broadbent, Marianne
Bibliographische Angaben
- Autoren: Peter Weill , Marianne Broadbent
- 1998, 320 Seiten, Englisch
- Verlag: Harvard Business Review Press
- ISBN-10: 1633692027
- ISBN-13: 9781633692022
- Erscheinungsdatum: 19.05.1998
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
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- Dateiformat: ePub
- Größe: 7.68 MB
- Mit Kopierschutz
Sprache:
Englisch
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