The Product Manager's Toolkit® / Management for Professionals (PDF)

Name: The Product Manager's Toolkit® / Management for Professionals
Brand: Springer-Verlag GmbH
SKU: 103380058
Price: 69.54 EUR
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Methodologies, Processes, and Tasks in Technology Product Management (Sprache: Englisch)

Autor: Gabriel Steinhardt

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This book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (roles, processes, tasks, and deliverables) that covers all aspects of product management. It helps students of product management, product management practitioners, product management organizations, and corporations understand the value, theory, and implementation of product management. It outlines a practical approach to clarify role definitions, identify responsibilities, define processes and deliverables, and improve the ability to communicate with stakeholders. The book details the fundamentals of the Blackblot Product Manager's Toolkit® (PMTK) product management methodology, a globally adopted best practice.

Autoren-Porträt von Gabriel Steinhardt

Gabriel Steinhardt is Blackblot's founder and CEO, and a recognized international technology product management expert, author, lecturer, and developer of practical tools and methodologies that increase product managers' productivity. A marketing and information systems MBA with over two decades of experience in product management with technology products, Gabriel has assumed diverse leadership roles with major corporations and startups in marketing, product management, and technical undertakings. Gabriel is the developer of the Blackblot Product Manager's Toolkit® (PMTK) product management methodology, a globally adopted best practice.

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Bibliographische Angaben

Autor: Gabriel Steinhardt
2017, 2nd ed. 2017, 207 Seiten, Englisch
Verlag: Springer-Verlag GmbH
ISBN-10: 331949998X
ISBN-13: 9783319499987
Erscheinungsdatum: 15.05.2017

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Dateiformat: PDF
Größe: 3.70 MB
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Englisch

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