The Good Corporate Citizen (PDF)
A Practical Guide
(Sprache: Englisch)
Corporate citizenship refers to the way a company integrates basic
social values with everyday business practices, operations and
policies. A corporate citizenship company understands that its own
success is intertwined with societal health and well...
social values with everyday business practices, operations and
policies. A corporate citizenship company understands that its own
success is intertwined with societal health and well...
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Corporate citizenship refers to the way a company integrates basic
social values with everyday business practices, operations and
policies. A corporate citizenship company understands that its own
success is intertwined with societal health and well being.
Therefore, it takes into account its impact on all stakeholders,
including employees, customers, communities, suppliers, and the
natural environment.
This handbook draws from the author?s experience crafting and
implementing philanthropic and volunteer strategies with companies
such as IBM, Exxon, Mobil, 3M, and General Mills. A step-by-step
primer on creating a comprehensive corporate citizenship program,
The Good Corporate Citizen lays out how companies can maximize this
exciting new trend.
Doris Rubenstein (Minneapolis, MN) has worked for over 25 years
with some of America?s most respected nonprofit organizations.
social values with everyday business practices, operations and
policies. A corporate citizenship company understands that its own
success is intertwined with societal health and well being.
Therefore, it takes into account its impact on all stakeholders,
including employees, customers, communities, suppliers, and the
natural environment.
This handbook draws from the author?s experience crafting and
implementing philanthropic and volunteer strategies with companies
such as IBM, Exxon, Mobil, 3M, and General Mills. A step-by-step
primer on creating a comprehensive corporate citizenship program,
The Good Corporate Citizen lays out how companies can maximize this
exciting new trend.
Doris Rubenstein (Minneapolis, MN) has worked for over 25 years
with some of America?s most respected nonprofit organizations.
Autoren-Porträt von Doris Rubenstein
Doris Rubenstein is the founder and Principal Consultant with PDP Services, a philanthropy advising and management firm in Minneapolis, Minnesota. Working as a fundraiser for more than twenty-five years, she gained experience in the philanthropic methods of such highly visible companies as IBM, ExxonMobil, 3M, and General Mills. A frequent speaker on the topic of corporate citizenship, Rubenstein teaches at Hamline University (St. Paul, Minnesota), as well as offers professional courses at Prosources. Her articles have appeared in the Journal of Financial Planning, The Business Journal, Minnesota Business Magazine, Star Tribune, Trusts and Estates Magazine, Ventures, Law & Politics, and others.
Bibliographische Angaben
- Autor: Doris Rubenstein
- 2004, 1. Auflage, 224 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 0471656844
- ISBN-13: 9780471656845
- Erscheinungsdatum: 26.04.2004
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Sprache:
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