Accelerate the Sale
(Sprache: Englisch)
A proven sales method that results in shortened sales cycles and lower costs of business acquisition; Rodgers helped Harley-Davidson increase its market share from 30% to 55% in just two years
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Produktinformationen zu „Accelerate the Sale “
A proven sales method that results in shortened sales cycles and lower costs of business acquisition; Rodgers helped Harley-Davidson increase its market share from 30% to 55% in just two years
Klappentext zu „Accelerate the Sale “
Open the throttle on your sales potential-and leave your competitors in the dust!Selling today can be brutal. You need to rev it up if you want to close more deals. Accelerate the Sale shows how to:Qualify Buyers Using Just Two Well-Selected WordsDevelop Your Marketplace Superiority
Acquire unparalleled persuasive language techniques
Whether you sell B2B or B2C, use Accelerate the Sale to power your sales success from 0 to 60 in no time flat.Praise for Accelerate the Sale :"I drive exotic cars, and it's an interesting coincidence that Mark talks about speed, acceleration, and roaring to the finish line. This book is not a theoretical guide but rather a practical companion. It's a high-performance learning vehicle."
-Alan Weiss , author of Million Dollar Consulting"Great book! It's loaded with 'golden nuggets' throughout each chapter. Add the 'Street Smarts' and 'Accsellerators' sections and you have the new A-to-Z quick reference for sales success!"
-Greg Heichelbech,CEO, Triumph North America"Any serious student of sales and sales leadership would do well to reflect on the wisdom Mark Rodgers has packed into this book!"
-Bob Althoff, President of the world's oldest Harley-Davidson dealership, A.D. Farrow Harley-Davidson"This powerful, practical book, based on proven, real-life experience, shows you how to make the sale, faster and easier than ever before!"
-Brian Tracy, author of The Psychology of Selling
Inhaltsverzeichnis zu „Accelerate the Sale “
Introduction ; Chapter 1: Fuel-Injection Connection - Developing high-octane skills; Chapter 2: The GPS of the Sale - You need insight, not a satellite; Chapter 3: You Sell Like a Girl and Drive Like a Woman...and other compliments; Chapter 4: Torque vs. Horsepower - Fast starts and getting there first; Chapter 5: Go Ahead, Take It for a Test Drive - Logic, emotions and the power of perceived value; Chapter 6: Trouble at High Speed - Eleven ways not to lose control of the buyer; Chapter 7: The Traction of Prospects & Referrals - Where the rubber meets the road; Chapter 8: Shift into High Gear: Kick your business into overdrive; Chapter 9: Beyond Redline: When you've pushed your motor past its limits; Chapter 10: Peak Sales Performance - Anticipate; the road ahead and keep your competition in the rear view mirror; Chapter 11: There's no replacement for Displacement - If you want to go fast you've got to build a big engine; Appendix
Autoren-Porträt von Mark Rodgers
Mark Rodgers is a principal partner of the Peak Performance Business Group, which helps clients accelerate their sales, marketing, and management efforts, achieving astonishing results. His work attracts clients as diverse as the Harley-Davidson Motor Company and the Executive Education Program at the University of Wisconsin-Madison.
Bibliographische Angaben
- Autor: Mark Rodgers
- 2011, XVI, 270 Seiten, Maße: 15,4 x 22,9 cm, Kartoniert (TB), Englisch
- Verlag: McGraw-Hill Professional
- ISBN-10: 0071760407
- ISBN-13: 9780071760409
Sprache:
Englisch
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