Before & After: How to Design Cool Stuff

Knowledge Design without rulers The empty page has a lot to say Our color wheel How to find the perfect color What typeface goes with that? How contrasts create type style Typography 101 Character parts Technique Many from one More from less Cropping basics Background selection Focal points Cool covers How to design a second page Bring the outside in Simply borderless Voice-over captions Multi-caption photo tells many stories Multiple captions in high style Lessons from a beautiful site A welcoming home page Simple, bold, bright Organize that card The power of the postcard Put a photo in your name Functional beauty Projects Make a theme Design a story-style brochure Template: Story-style brochure Design a pocket-size brochure Template: Pocket-size brochure A small newsletter that reads big Design a "photo" graph Design a card the easy way Design a dual-purpose letterhead How to set a text-only logotype Design a flier that comes back to you Template: Flier that comes back Small site, great format Template: Small format website Design a beautiful Web header Design simple presentations Picture your presentation Design a panoramic booklet Template: Panoramic booklet Design below the line Index

Designer, teacher, and author John McWade has been at the forefront of the graphic design and desktop publishing worlds for several decades. The very first beta user of the desktop publishing program Aldus PageMaker, he went on to found the first desktop publishing company, PageLab, to take advantage of the new tools. With his partner Gaye McWade, he founded the acclaimed Before and After magazine.