Communicating Fashion Brands
Garment, Beauty, Accessory
(Sprache: Englisch)
Communicating Fashion Brands is the finest compendium of fashion branding, interior design, and packaging to date. The brand names features include both well-known, respected clothing and accessory lines worldwide and sophisticated up and coming labels....
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Communicating Fashion Brands is the finest compendium of fashion branding, interior design, and packaging to date. The brand names features include both well-known, respected clothing and accessory lines worldwide and sophisticated up and coming labels. From pop-up store decór, logo design and signage to ecofriendly reusable shopping bags, business cards, gift cards, hang tangs, and promotional materials, all designed elements together create fully-formed, unified identities. Many of the store layouts within also include original architectural sketches, showing how each spatial design was brought from concept to completion. Fashion brands profiled include Nike, Victoria Beckham, Red Wing Shoes, Merona, Optimo Hats, FILA, Saks Fifth Avenue, Pino, Kii Design Store, Lacose, Urban Outfitters, Issey Miyake, Kat Von D Cosmetic Line, and Levi's.
Klappentext zu „Communicating Fashion Brands “
COMMUNICATING FASHION BRANDS is the finest compendium of fashion branding, interior design and packaging to date. The brand names featured include both well-known, respected clothing and accessory lines worldwide and sophisticated up and coming labels. All of the individual roles that contribute to the launch of a successful fashion brand are acknowledged in this title. Many of the store layouts within also include original architectural sketches, showing how each spatial design was brought from concept to completion.
Bibliographische Angaben
- 2012, 304 Seiten, 1200 Abbildungen, Maße: 22 x 28,5 cm, Gebunden, Englisch
- Ed. by Lin Shijian
- Herausgegeben: Lin Shijian
- Verlag: Gingko Press
- ISBN-10: 9881562589
- ISBN-13: 9789881562586
- Erscheinungsdatum: 30.10.2012
Sprache:
Englisch
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