Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business
(Sprache: Englisch)
In this work, Howe reveals that consumers have seen only the tip-of-the-public-ideas iceberg. Known as crowdsourcing, the open source idea is a phenomenon with huge economic, cultural, business, and political implications. Howe examines the inevitable outcome in this entertaining book.
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In this work, Howe reveals that consumers have seen only the tip-of-the-public-ideas iceberg. Known as crowdsourcing, the open source idea is a phenomenon with huge economic, cultural, business, and political implications. Howe examines the inevitable outcome in this entertaining book.
Bibliographische Angaben
- Autor: Jeff Howe
- 2008, 311 Seiten, Maße: 14,6 x 24 cm, Gebunden, Englisch
- Verlag: CROWN PUB INC
- ISBN-10: 0307396207
- ISBN-13: 9780307396204
Sprache:
Englisch
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