Designing and Managing Industrial Product-Service Systems

Introduction.- Servitization - Service Infusion in Manufacturing.- Integrated  product-service systems.- Industrial Services as Marketing and Operations Strategy.- Improving marketing and operation strategy through services.- Service delivery.- Managing service delivery.- Role of technology in servitization.- Pricing decisions- from ownership to subscription.- Value chain effects.- Conclusions.

Petri Helo is a Professor of Industrial Management, Logistics Systems and the head of Networked Value Systems research group, at Department of Production, University of Vaasa, Finland. His research addresses the management of logistics systems in supply demand networks and use of IT in operations. Dr. Helo is also partner and board member at Wapice Ltd, a software solution for digitalized operations and services.Angappa Gunasekaran is the Dean at the Charlton College of Business, University of Massachusetts Dartmouth (USA). He has a PhD in Industrial Engineering and Operations Research from the Indian Institute of Technology (Bombay). He was the Chairperson of the Department of Decision and Information Sciences from 2006-2012. Dr. Gunasekaran has held academic positions at Brunel University (UK), Monash University (Australia), the University of Vaasa (Finland), the University of Madras (India) and the University of Toronto, Laval University, and Concordia University (Canada).He is teaching undergraduate and graduate courses in operations management and management science. Dr. Gunasekaran has received Thomas J. Higginson Award for Excellence in Teaching (2001-2002) within the Charlton College of Business. He has over 200 articles published/forthcoming in 40 different peer-reviewed journals. Some of them include prestigious journals such as Journal of Operations Management, International Journal of Production Research, European Journal of Operational Research, International Journal of Operations & Production Management, Journal of Operational Research Society, Industrial Management and Data Systems, International Journal of Production Economics, International Journal of Computer-Integrated Manufacturing, Production and Inventory Management Journal, and Computers & Industrial engineering. He has presented about 50 papers and published 60 articles in conferences and given a number of invited more talks in about 20 countries. He has received an Outstanding Paper