Foerster, A: Different Thinking
(Sprache: Englisch)
Different Thinking presents practical tools and strategies your company can use to help you drastically increase productivity and earning power. The authors show you how you can question your strategies, create new markets, give your products a radical...
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Different Thinking presents practical tools and strategies your company can use to help you drastically increase productivity and earning power. The authors show you how you can question your strategies, create new markets, give your products a radical makeover, and invent innovative new price and profit models to give you a competitive advantage over your rivals. To illustrate the theory, there are international examples from a broad spectrum of industries, from Apple, Virgin and easyGroup to Daimler-Chrysler, McDonald's and Washington Mutual Bank, which show how taking such innovative approaches has worked in practice.
Autoren-Porträt von Anja Foerster, Peter Kreuz
Anja Foerster, Peter Kreuz
Bibliographische Angaben
- Autoren: Anja Foerster , Peter Kreuz
- 2009, 208 Seiten, Maße: 14,9 x 23 cm, Kartoniert (TB), Englisch
- Verlag: Kogan Page
- ISBN-10: 0749453907
- ISBN-13: 9780749453909
Sprache:
Englisch
Rezension zu „Foerster, A: Different Thinking “
"Presents practical tools and strategies that can be used to help increase the value of any business." - "Long Range Planning"
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