Innovation Management
Strategies, Concepts and Tools for Growth and Profit
(Sprache: Englisch)
Innovation Management: Strategies, Concepts and Tools for Growth and Profit is a unique book in the rapidly growing discipline of Innovation Management. It seeks to build on the experience from an earlier discipline-Competitive Strategy. It took more than...
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Innovation Management: Strategies, Concepts and Tools for Growth and Profit is a unique book in the rapidly growing discipline of Innovation Management. It seeks to build on the experience from an earlier discipline-Competitive Strategy. It took more than two decades for practitioners to realize that successful strategy is driven by implementation, not by formulation. Similarly, successful innovation-the key to growth and profit-rests on disciplined management and implementation of the innovation process from start to finish. This book first answers the key questions: Why innovate? How to innovate? Who innovates? It then provides 10 essential and practical tools to help innovators guide their ideas to marketplace success. Following the publication of the successful first edition, and in response to many readers' positive feedback for its case studies, the second edition contains a large number of new mini case studies about innovative start-ups, businesses, and ideas in the period of 2007-12 Innovation Management shows how companies and individuals can transform creative ideas into powerful, sustainable, change-the-world businesses and emphasizes the crucial role of execution in implementing inspiring ideas.
Inhaltsverzeichnis zu „Innovation Management “
Prologue Shlomo Maital and D V R SeshadriPART ONE: STRATEGIES AND CONCEPTS FOR INNOVATION
The Innovation Imperative: Why Innovate?
The Innovation Portfolio: What to Innovate?
The Innovation Voices: How to Innovate?
The Innovative Mind: Who Innovates?
PART TWO: TOOLS FOR PROFIT AND GROWTH
Price-Cost-Value
Hidden Costs, Hidden Benefits
Trade-Offs: Optimizing and Eliminating Them
Cost Functions: 'Survival of the Fittest'
People, Knowledge and Machines: In Search of a Free Lunch
Scale and Scope: Scaling Markets of One
Learning Curves Are Made, not Born
Where is the Money? Markets and Demand-Driven Innovation
Calculating Risks: Decision-Making in an Uncertain World
Competing by Collaborating
Epilogue: Ten Essential Tools
Index
Autoren-Porträt von Shlomo Maital, D. V. R. Seshadri
Shlomo Maital is a Senior Research Fellow at the Samuel Neaman Institute for Advanced Studies, Technion and Professor (Emeritus) at Technion-Israel Institute of Technology, Haifa, Israel. He was the academic director of TIM-Technion Institute of Management, Israel's leading executive leadership development institute and a pioneer in action-learning methods, from 1998 to 2009, working with over 200 high-tech companies and startups. He was summer Visiting Professor for 20 years at MIT Sloan School of Management for Management of Technology M.Sc. program, teaching over 1,000 research and development (R&D) engineers from 40 countries. He is the author, co-author, or editor of 12 books, including Technion Nation (2012), Global Risk/Global Opportunity (SAGE, 2009), Innovation Management (SAGE, 2007; 2nd edition, 2012), and Executive Economics (The Free Press, 1994), translated into seven languages. He was co-founder of SABE-Society for Advancement of Behavioral Economics.Shlomo Maital is married, with four children and 12 grandchildren. He completed the New York marathon in 1985 in 3 hours and 51 minutes, and in April 2007, completed the Boston marathon in about 5 hours. In February 2008 he climbed Mt. Kilimanjaro and reached Uhuru Summit. In 2010 he climbed Mt. Kazbek, Georgia. He celebrated his 70th birthday with his children and grandchildren by completing a 70 km hike in the Dead Sea Mountains.
Bibliographische Angaben
- Autoren: Shlomo Maital , D. V. R. Seshadri
- 2. Auflage, 586 Seiten, Maße: 18,9 x 24,6 cm, Kartoniert (TB), Englisch
- Verlag: SAGE Response
- ISBN-10: 8132107225
- ISBN-13: 9788132107224
- Erscheinungsdatum: 22.08.2012
Sprache:
Englisch
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