Partnering with Microsoft
(Sprache: Englisch)
High-technology firms and service companies have a choice: either compete with Microsoft or partner with it. In this text, readers will see how to increase and leverage their firm's connections to Microsoft to expand their shared interests and increase...
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High-technology firms and service companies have a choice: either compete with Microsoft or partner with it. In this text, readers will see how to increase and leverage their firm's connections to Microsoft to expand their shared interests and increase profitability. Drawing on years of experience, the authors help readers succeed in partnering by understanding Microsoft culture and becoming attuned to the firm's strategies.
Klappentext zu „Partnering with Microsoft “
Advance Praise for Partnering with Microsoft: ' Partnering with Microsoft is the first great book about the breathtaking culture, opportunity and roadmap for joining Microsoft's 850,000 partners cutting an impressive B swath in the marketplThis inside guide to effective partnering with Microsoft reveals how to become a trusted partner in order to gain supportive co-marketing, assured referrals, and joint success in selling complementary products and services.
Bibliographische Angaben
- Autor: T. Dinsmore
- 2005, 334 Seiten, Maße: 16,2 x 23,7 cm, Gebunden, Englisch
- Verlag: McGraw-Hill Professional
- ISBN-10: 1578203171
- ISBN-13: 9781578203178
Sprache:
Englisch
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