Scenario Planning
The Link Between Future and Strategy
(Sprache: Englisch)
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new...
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Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
Inhaltsverzeichnis zu „Scenario Planning “
List of Figures - List of Tables - Foreword - Introduction - Why is Scenario Planning Needed?: Some Reasons from the field of Strategy Research - Scenario Planning: An Introductory Overview - Scenario Planning in Practice - The Principles of Scenario Thinking - The Principles of Strategic Thinking - Appendix I - Appendix II - Notes - Kairos Future - References - Further Reading - Index
Bibliographische Angaben
- Autoren: Mats Lindgren , Hans Bandhold
- 2009, 2009., 204 Seiten, Maße: 23,5 cm, Gebunden, Englisch
- Verlag: Palgrave Macmillan
- ISBN-10: 0230579191
- ISBN-13: 9780230579194
Sprache:
Englisch
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