Stirring It Up
(Sprache: Englisch)
The president of Stonyfield Farm organic yogurt shares the company's strategies for being both environmentally conscious and profitable, drawing on his own experiences, as well as the practices of such companies as Newman's Own and Timberland, to...
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The president of Stonyfield Farm organic yogurt shares the company's strategies for being both environmentally conscious and profitable, drawing on his own experiences, as well as the practices of such companies as Newman's Own and Timberland, to demonstrate successful applications in counterintuitive business.
Klappentext zu „Stirring It Up “
Everybody knows it costs more to be environmentally conscious, right? Wrong. Stoneyfield Farm, the world's largest manufacturer of organic yoghurt, has boasted a compounded annual growth rate of more than 26 percent for 13 straight years. Through CEO Hirshberg's embrace of cyclical, non-linear resource use - in which waste from one action results in food for another - the company has turned conventional wisdom upside down. A truely astounding guide to how business can save the planet while achieving bigger and better profits.
Bibliographische Angaben
- Autor: Gary Hirshberg
- 2008, 256 Seiten, Maße: 23,3 cm, Gebunden, Englisch
- Verlag: Hyperion, New York
- ISBN-10: 1401303447
- ISBN-13: 9781401303440
Sprache:
Englisch
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