Strategize!

PART I: UNDERSTANDING STRATEGIC MANAGEMENT.Strategy Session 1. Decision Making at the Strategic and Operational Level.Exercise: Innkeepers of America.Strategy Session 2. Understanding the Concept of Strategy.Exercise: How Do You Define Strategy?Strategy Session 3. Communicating Purpose Through Mission Statements.Exercise 1: How Well Do These Organizations Communicate Their Purpose?Exercise 2: Video-Create a Mission Statement for Caribou Coffee.Exercise 3: Video-Create a Mission Statement for Fossil, Inc.Strategy Session 4. The Board's Role in Corporate Governance.Exercise: Translating the Board's Role into Guidelines for Practice.Strategy Session 5. Viewing Strategy from the Stakeholder Perspective.Exercise: 1: Wal-Mart and Banking 30.Exercise 2: Role Playing Global Chemical Stakeholders' Interests and Power.PART II: DESIGNING STRATEGY.Strategy Session 6. Forces Affecting Competitive Strategy.Exercise: Intensity of Competition in the Casino Gambling Industry.Strategy Session 7. Generating a Plan of Action: SWOT (TOWS) Analysis.Exercise 1: An Action Plan for Robin Hood.Exercise 2: Video-Kropf Fruit Company-Future Strategy.Strategy Session 8. Developing Generic Strategy.Exercise 1: Choosing How to Compete in the Lodging IndustryExercise 2: Video-The Generic Strategy of Fossil, Inc.Strategy Session 9. Build Competitive Advantage.Exercise: Build Your Intended Strategy.Strategy Session 10. Viewing Corporate Strategy from the Core Competencies Perspective.Exercise: Corporate Strategy at Honda.Strategy Session 11. Global Strategic Alliances.Exercise: Renewing the General Motors-Toyota Alliance.Strategy Session 12. Identifying Transnational Strategies.Exercise: Global Operations of Bata Shoe and Nike.Strategy Session 13. Understanding Turnaround Management.Exercise: The Decline-Turnaround Sequence.Strategy Session 14. Scenario Planning: Innovative Approaches for the Future.Exercise: Develop Some Scenarios.PART III: IMPLEMENTING STRATEGY.Strategy Session 15. Succeeding in