Strategy: Sustainable Advantage and Performance
(Sprache: Englisch)
STRATEGY: SUSTAINABLE ADVANTAGE AND PERFORMANCE, 1e, International Edition, provides an innovative and effective new approach to the study of strategic management. This groundbreaking text emphasizes growth-oriented businesses and highly competitive...
Leider schon ausverkauft
versandkostenfrei
Buch
60.60 €
Produktdetails
Produktinformationen zu „Strategy: Sustainable Advantage and Performance “
Klappentext zu „Strategy: Sustainable Advantage and Performance “
STRATEGY: SUSTAINABLE ADVANTAGE AND PERFORMANCE, 1e, International Edition, provides an innovative and effective new approach to the study of strategic management. This groundbreaking text emphasizes growth-oriented businesses and highly competitive environments, applying traditional principles and frameworks to the dynamic business climate today's students will experience as working professionals. Using value creation, sustainability, and performance as integrating mechanisms, the text enables a broad discussion of stakeholders and organizational goals, as well as in-depth exploration of the value chain framework. Masterfully balancing fundamental business theory and practical, real-life applications--presented through vignettes, exercises, and simulations--the authors employ a lively and engaging writing style that will appeal to students and instructors alike.
Inhaltsverzeichnis zu „Strategy: Sustainable Advantage and Performance “
Section A: INTRODUCTION:STRATEGY, PERFORMANCE & DIRECTION.1. Strategy.2. Performance.3. Vision and Mission.Section B: ANALYSIS.4. External Environment.5. Value Chain.6. The Resource-Based View.7. Strategy at the Business Level.Section C: LIFE CYCLE DYNAMICS & CORPORATE STRATEGY.8. Life Cycles.9. Competitive Landscapes.10. Strategy at the Corporate Level.Section D: IMPLEMENTATION.11. Structure.12. Control & Performance.
Autoren-Porträt von Charles Bamford, G. Page West
Bamford, CharlesDr. Charles E. Bamford is the Dennis Thompson Chair of Entrepreneurial Leadership at Queens University of Charlotte. He earned his B.S. degree at the University of Virginia, an M.B.A. at Virginia Tech, and a Ph.D. in Strategy and Entrepreneurship at the University of Tennessee. During a twelve-year span prior to pursuing his Ph.D., he held positions managing Business Analysis (Mergers and Acquisitions, Dispositions, and Small Business Consulting) for Dominion Bankshares Corporation (now Wells Fargo Corporation). His business career also included stints as Director of Corporate Training, Systems Analyst, COBOL programmer, and full-time instructor at Virginia Western Community College in the early 1980s.Dr. Bamford has taught courses in Strategic Management and Entrepreneurship at the undergraduate, graduate, and executive levels at universities in Scotland, Hungary, and the Czech Republic. Prior to joining Queens University, he held positions as an Associate Professor at Texas Christian University and at the University of Richmond. Dr. Bamford has won 14 teaching excellence awards during his career, including six Executive MBA Teacher of the Year Awards, and is a Noble Foundation Fellow in Teaching Excellence. In addition to authoring a best-selling business textbook, Dr. Bamford has published research in the Strategic Management Journal, Journal of Business Venturing, Entrepreneurship Theory & Practice, Journal of Business Research, Journal of Business Strategies, Journal of Technology Transfer, and Journal of Small Business Management.
Bibliographische Angaben
- Autoren: Charles Bamford , G. Page West
- 2009, 432 Seiten, Maße: 25,2 cm, Kartoniert (TB), Englisch
- Verlag: South Western College
- ISBN-10: 143904130X
- ISBN-13: 9781439041307
Sprache:
Englisch
Kommentar zu "Strategy: Sustainable Advantage and Performance"
0 Gebrauchte Artikel zu „Strategy: Sustainable Advantage and Performance“
Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
---|
Schreiben Sie einen Kommentar zu "Strategy: Sustainable Advantage and Performance".
Kommentar verfassen