The DNA of Customer Experience
How Emotions Drive Value
(Sprache: Englisch)
As the World Thought Leaders on Customer Experience, Colin Shaw and the team at Beyond Philosophy have undertaken more than 18 months of groundbreaking research to discover the emotions that drive and destroy value in an organization, and can now disclose...
Leider schon ausverkauft
versandkostenfrei
Buch
53.49 €
26 DeutschlandCard Punkte
sammeln
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenlose Rücksendung
- Ratenzahlung möglich
Produktdetails
Produktinformationen zu „The DNA of Customer Experience “
Klappentext zu „The DNA of Customer Experience “
As the World Thought Leaders on Customer Experience, Colin Shaw and the team at Beyond Philosophy have undertaken more than 18 months of groundbreaking research to discover the emotions that drive and destroy value in an organization, and can now disclose the empirical link between evoking these emotions and substantial financial returns.
Inhaltsverzeichnis zu „The DNA of Customer Experience “
Moving from a religion to a financial imperative The DNA of a Customer The importance of the pre & post customer experience The Destroying cluster The Attention cluster The Recommendation cluster The Advocacy cluster The link to financial performance via Net Promoter How to get things done Show me the money - TNT Case Study Some good advice
Autoren-Porträt von C. Shaw
COLIN SHAW is author of two best selling books 'Building Great Customer Experiences'and 'Revolutionise your Customer Experience. He is the Founder and CEO of Beyond Philosophy, the worlds leading thought leader in the Customer Experience. They provide Strategic Guidance, Market Research and Education services from their offices in London, England and Atlanta, USA. Beyond Philosophy(TM) boasts a number of the worlds largest organisations as clients including Microsoft, T-Mobile, FedEx, IBM and Her Majesty's Cabinet office to name a few. Due to his expertise Colin has appeared many times on CNN, BBC TV, Sky News & various Radio stations. He has also appeared in most of the National Press in the UK and many other trade publications. He is a sought-after and accomplished speaker, delivering key note speeches around the globe, and is a member of both the International Federation for Professional Speakers and the UK Professional Speakers Association. www.beyondphilosophy.com
Bibliographische Angaben
- Autor: C. Shaw
- 1st ed. 2007, 188 Seiten, Maße: 14 x 21,6 cm, Kartoniert (TB), Englisch
- Verlag: Palgrave Macmillan UK
- ISBN-10: 1349352373
- ISBN-13: 9781349352371
- Erscheinungsdatum: 27.08.2016
Sprache:
Englisch
Kommentar zu "The DNA of Customer Experience"
0 Gebrauchte Artikel zu „The DNA of Customer Experience“
| Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
|---|
Schreiben Sie einen Kommentar zu "The DNA of Customer Experience".
Kommentar verfassen