Zombie Loyalists
(Sprache: Englisch)
Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls "Zombie Loyalists," fervent fans that help companies massively increase their customer base, brand awareness, and most importantly,...
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Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls "Zombie Loyalists," fervent fans that help companies massively increase their customer base, brand awareness, and most importantly, revenue. After all, why should you have to tell the world how amazing you are if you can have your existing customers do it for you?
Bibliographische Angaben
- Autor: Peter Shankman
- 2015, 256 Seiten, Maße: 24 cm, Gebunden, Englisch
- Verlag: Macmillan US
- ISBN-10: 1137279664
- ISBN-13: 9781137279668
Sprache:
Englisch
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