Aquaculture Marketing Handbook (PDF)
(Sprache: Englisch)
Markets, marketing, and trade have become ever more important to
growing aquaculture industries worldwide. The diversity and
idiosyncrasies of the aquaculture and seafood markets call for
understanding information that is unique to these...
growing aquaculture industries worldwide. The diversity and
idiosyncrasies of the aquaculture and seafood markets call for
understanding information that is unique to these...
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Markets, marketing, and trade have become ever more important to
growing aquaculture industries worldwide. The diversity and
idiosyncrasies of the aquaculture and seafood markets call for
understanding information that is unique to these markets.
Presenting fundamental principles of marketing and economics from a
user-friendly, how-to perspective, the Aquaculture Marketing
Handbook will provide the reader with the tools necessary to
evaluate and adapt to changing market conditions.
The Aquaculture Marketing Handbook provides the reader
with a broad base of information regarding aquaculture economics,
markets, and marketing. In addition, this volume also contains an
extensive annotated bibliography and webliography that provide
descriptions to key additional sources of information.
Written by authors with vast international aquaculture marketing
experience, the Aquaculture Marketing Handbook is an
important introduction to aquaculture marketing for those
interested in aquaculture and those new to the professional field.
The body of knowledge presented in this book will also make it a
valuable reference for even the most experienced aquaculture
professional.
growing aquaculture industries worldwide. The diversity and
idiosyncrasies of the aquaculture and seafood markets call for
understanding information that is unique to these markets.
Presenting fundamental principles of marketing and economics from a
user-friendly, how-to perspective, the Aquaculture Marketing
Handbook will provide the reader with the tools necessary to
evaluate and adapt to changing market conditions.
The Aquaculture Marketing Handbook provides the reader
with a broad base of information regarding aquaculture economics,
markets, and marketing. In addition, this volume also contains an
extensive annotated bibliography and webliography that provide
descriptions to key additional sources of information.
Written by authors with vast international aquaculture marketing
experience, the Aquaculture Marketing Handbook is an
important introduction to aquaculture marketing for those
interested in aquaculture and those new to the professional field.
The body of knowledge presented in this book will also make it a
valuable reference for even the most experienced aquaculture
professional.
Autoren-Porträt von Carole R. Engle, Kwamena K. Quagrainie
Carole R. Engle, PhD., is Professor, Director of theAquaculture/Fisheries Center and Chairperson of the Department of
Aquaculture and Fisheries at the University of Arkansas at Pine
Bluff.
Kwamena Quagrainie, Ph.D., is Aquaculture Marketing
Director in the Department of Agricultural Economics at Purdue
University.
Bibliographische Angaben
- Autoren: Carole R. Engle , Kwamena K. Quagrainie
- 2008, 1. Auflage, 292 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 0470276436
- ISBN-13: 9780470276433
- Erscheinungsdatum: 29.02.2008
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- Größe: 4.61 MB
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Sprache:
Englisch
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