Be More (ePub)

A consumer strategist at heart and advocate for mission-driven organizations and individuals that create value while delivering societal benefit, Todd Putman serves as General Manager for the Garden Fresh strategic business unit within the new Campbell Fresh division of the Campbell Soup Company. Todd leads the retail fresh soup business and the recently-acquired Garden Fresh Gourmet. The #1 branded refrigerated salsa in the United States, the Garden Fresh Gourmet acquisition represents the reshaping of Campbell's portfolio toward the fast-growing packaged fresh and organic food categories.Previously, Todd was the Chief Commercial Officer of Bolthouse Farms, where his duties included sales, consumer and customer marketing, innovation, and research & development.The mission at Bolthouse Farms is to Inspire the Fresh Revolution, and Todd has dedicated himself to doing just that. He recently served as an architect of "TeamFNV," a brand collaboration focused on increasing consumption and sales of fruits and vegetables among teens and moms. Previously, he was deeply involved in "Eat Brighter," created to encourage children to make the choice to eat more fruits and vegetables. Both partnerships included the White House and First Lady Michelle Obama's Let's Move! Initiative and the Produce Marketing Association, among others.Prior to joining Bolthouse, Todd was President and Managing Director of The Future Pull Group, an innovation and marketing consultancy firm that advises purpose-built brands, particularly those competing in the health/wellness and retail sectors. He has over 30 years of experience in general management, marketing, and innovation with powerhouse brands like Procter & Gamble, The Walt Disney Company, and The Coca-Cola Company.Todd earned a bachelor's degree from Purdue University, and now chairs the College of Liberal Arts Dean's Advisory Council. His other board affiliations include The Public Good Projects in New York. He was formerly on the board of

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