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From Brand Vision to Brand Evaluation (ePub)

(Sprache: Englisch)
 
 
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Seeing the world's biggest brands gain ground over the world's markets, you can't deny that the 25,000 students in the UK studying marketing will never understand their subject without knowing how branding works.

This is THE key scholarly text in...
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Bestellnummer: 53098638

eBook (ePub) 72.49
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