How to Apply Marketing Theories for "The Marketing Audit" (ePub)
27 Theories Practical Example inside
(Sprache: Englisch)
Are you a Marketing Student or a Marketer ...? Need Study/Assignment Support...? if Yes,
Discover "How to Prepare a Marketing Audit for a Company/Business" using Marketing theories and data
///
A straightforward, clear and Concise Marketing Audit...
Discover "How to Prepare a Marketing Audit for a Company/Business" using Marketing theories and data
///
A straightforward, clear and Concise Marketing Audit...
sofort als Download lieferbar
eBook (ePub)
4.27 €
2 DeutschlandCard Punkte sammeln
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenloser tolino webreader
Produktdetails
Produktinformationen zu „How to Apply Marketing Theories for "The Marketing Audit" (ePub)“
Are you a Marketing Student or a Marketer ...? Need Study/Assignment Support...? if Yes,
Discover "How to Prepare a Marketing Audit for a Company/Business" using Marketing theories and data
///
A straightforward, clear and Concise Marketing Audit example report helps you to learn how to use Marketing theories and data to prepare the Marketing Audit for a Company.
///
This book is Best for MSc, Degree, Diploma level Marketing Students and Marketing Professionals. Students who use this book can benefit from insightful knowledge when answering and preparing assignments for their studies.
******Contents******
What is Marketing, What is a Marketing Audit, SWOT analysis, Critical success factors, Key issues, Product Life Cycle, Stakeholder expectation analysis, Stakeholder mapping, Mendelow's power interest matrix, Macynsey's 7S model, Porter's value chain analysis, Ansoff's growth matrix, BCG portfolio matrix, Marketing mix, Core competencies analysis, Organizational structure, Porter's generic strategy, Chevron revenue generation, Competitor analysis, Competitor, capability analysis, Porters five forces analysis, Spider map, Davidson's sources of competencies analysis, Strategic group map, Lubricant industry market share, Vehicles registration, Industrial customer segment, Lubricant Sales revenue, PESTEL analysis
Discover "How to Prepare a Marketing Audit for a Company/Business" using Marketing theories and data
///
A straightforward, clear and Concise Marketing Audit example report helps you to learn how to use Marketing theories and data to prepare the Marketing Audit for a Company.
///
This book is Best for MSc, Degree, Diploma level Marketing Students and Marketing Professionals. Students who use this book can benefit from insightful knowledge when answering and preparing assignments for their studies.
******Contents******
What is Marketing, What is a Marketing Audit, SWOT analysis, Critical success factors, Key issues, Product Life Cycle, Stakeholder expectation analysis, Stakeholder mapping, Mendelow's power interest matrix, Macynsey's 7S model, Porter's value chain analysis, Ansoff's growth matrix, BCG portfolio matrix, Marketing mix, Core competencies analysis, Organizational structure, Porter's generic strategy, Chevron revenue generation, Competitor analysis, Competitor, capability analysis, Porters five forces analysis, Spider map, Davidson's sources of competencies analysis, Strategic group map, Lubricant industry market share, Vehicles registration, Industrial customer segment, Lubricant Sales revenue, PESTEL analysis
Bibliographische Angaben
- Autor: Buddhika R
- 2020, Englisch
- Verlag: Lulu.com
- ISBN-10: 1716753015
- ISBN-13: 9781716753015
- Erscheinungsdatum: 10.07.2020
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: ePub
- Größe: 3.01 MB
- Ohne Kopierschutz
Sprache:
Englisch
Kommentar zu "How to Apply Marketing Theories for "The Marketing Audit""
0 Gebrauchte Artikel zu „How to Apply Marketing Theories for "The Marketing Audit"“
Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
---|
Schreiben Sie einen Kommentar zu "How to Apply Marketing Theories for "The Marketing Audit"".
Kommentar verfassen