Infographics For Dummies (ePub)

Create stunning infographics with this hands-on guide

Infographics For Dummies is a comprehensive guide to
creating data visualization with viral appeal. Written by the
founder of Infographic World, a New York City based infographic
agency, and his top designers, the book focuses on the how-to of
data, design, and distribution to create stunning, shareable
infographics. Step-by-step instruction allows you to handle data
like a pro, while creating eye-catching graphics with programs like
Adobe Illustrator and Photoshop. The book walks you through the
different types of infographics, explaining why they're so
effective, and when they're appropriate.

Ninety percent of the information transmitted to your brain is
visual, so it's important to tickle the optic nerves to get people
excited about your data. Infographics do just that. Much more
exciting than a spreadsheet, infographics can add humor, interest,
and flash while imparting real information. Putting your data
in graphic form makes it more likely to be shared via Twitter,
Facebook, Pinterest, and other social media sites, and the visual
interest makes it less likely to be ignored. Infographics
For Dummies provides a tried-and-true method for creating
infographics that tell a story and get people excited. Topics
include:

* Talking to clients about the data

* Discovering trends, outliers, and patterns

* Designing with mood boards and wireframes

* Launching and promoting your infographic

The book, written by Justin Beegel, MBA, founder of Infographic
World, Inc., describes the elements of a successful infographic,
and stresses the must-have ingredients that get your data noticed.
Humans are visual creatures, telling stories in a visual way. In
today's world filled with data and messaging, an infographic is one
of the best ways to get your point across.