Introduction to Business Analytics Using Simulation (ePub)

Name: Introduction to Business Analytics Using Simulation
Brand: Elsevier Science & Techn.
SKU: 79292959
Price: 62.99 EUR
Availability: OnlineOnly

(Sprache: Englisch)

Autor: Jonathan P. Pinder

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Introduction to Business Analytics Using Simulation, Jonathan P. Pinder

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Introduction to Business Analytics Using Simulation employs an innovative strategy to teach business analytics. It uses simulation modeling and analysis as mechanisms to introduce and link predictive and prescriptive modeling. Because managers can't fully...

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Introduction to Business Analytics Using Simulation employs an innovative strategy to teach business analytics. It uses simulation modeling and analysis as mechanisms to introduce and link predictive and prescriptive modeling. Because managers can't fully assess what will happen in the future, but must still make decisions, the book treats uncertainty as an essential element in decision-making.

Its use of simulation gives readers a superior way of analyzing past data, understanding an uncertain future, and optimizing results to select the best decision. With its focus on the uncertainty and variability of business, this comprehensive book provides a better foundation for business analytics than standard introductory business analytics books. Students will gain a better understanding of fundamental statistical concepts that are essential to marketing research, Six-Sigma, financial analysis, and business analytics.

Winner of the 2017 Textbook and Academic Authors Association (TAA) Most Promising New Textbook Award
Teaches managers how they can use business analytics to formulate and solve business problems to enhance managerial decision-making
Explains the processes needed to develop, report, and analyze business data
Describes how to use and apply business analytics software

Autoren-Porträt von Jonathan P. Pinder

Dr. Pinder's research has been published in Decision Sciences, the Journal of Operations Management, the Journal of Forecasting, the Journal of Economics and Business, Managerial and Decision Economics, the Journal of the Operational Research Society, Decision Sciences Journal of Innovative Education, and Decision Economics, among others. Dr. Pinder has received numerous teaching awards. He is a member of the Decision Sciences Institute and the Institute for Operations Research and Management Science.

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Bibliographische Angaben

Autor: Jonathan P. Pinder
2016, 448 Seiten, Englisch
Verlag: Elsevier Science & Techn.
ISBN-10: 0128104864
ISBN-13: 9780128104866
Erscheinungsdatum: 03.09.2016

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Dateiformat: ePub
Größe: 33 MB
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Englisch

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Pressezitat

"This book provides a novel, intuitive approach to teaching uncertainty and simulation modeling that should appeal to a wide variety of management science, analytics, and statistics professors." --Wayne L. Winston, University of Indiana

"Business analyticsare and will remainessential inevery industry sector. Tounderstand basic concepts and solve complex problems are skills necessary for any economist andengineer,among others. Introduction to Business Analytics using Simulation isthe perfecttextbookfor learning these skills." --Fausto Pedro Garcia Marquez, Universidad de Castilla-La Mancha

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