The Psychology of Micro-Targeted Election Campaigns / Progress in Mathematics (PDF)
(Sprache: Englisch)
This book examines the psychology behind micro-targeted tactics used in election campaigning and the advent of increasingly sophisticated dynamic Agent-Based Models (ABMs). It discusses individual profiling, how data and modelling are deployed to enhance...
sofort als Download lieferbar
Printausgabe 96.29 €
eBook (pdf) -28%
69.54 €
34 DeutschlandCard Punkte
sammeln
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenloser tolino webreader
Produktdetails
Produktinformationen zu „The Psychology of Micro-Targeted Election Campaigns / Progress in Mathematics (PDF)“
This book examines the psychology behind micro-targeted tactics used in election campaigning and the advent of increasingly sophisticated dynamic Agent-Based Models (ABMs). It discusses individual profiling, how data and modelling are deployed to enhance the effectiveness of persuasion and mobilization efforts in campaigns, and the potential limitations of these approaches. Madsen particularly explores how psychological insight and personal data are used to generate individualised models of voters and how these in turn are applied to optimise persuasion strategies tailored to a specific person.
Finally, the book considers the broader democratic dilemmas raised by the introduction of these tactics into politics and the critical civic importance of understanding how these campaigns function.This timely work offers fresh insights for students and scholars of political psychology, philosophy, political marketing, media, and communications.
Jens Koed Madsen is a senior research assistant at the University of Oxford, UK and a fellow of the Oxford Martin School, The Institute of New Economic Thinking, and St. Catherine's College. His work focuses on the psychology of persuasion, belief revision, decision-making, and models of complex human-environment models.
Autoren-Porträt von Jens Koed Madsen
Jens Koed Madsen is a senior research assistant at the University of Oxford, UK, a fellow of the Oxford Martin School, The Institute of New Economic Thinking and an associate of St. Catherine's College. His work focuses on the psychology of persuasion, belief revision, decision-making, and models of complex human-environment models.
Bibliographische Angaben
- Autor: Jens Koed Madsen
- 2019, 1st ed. 2019, 395 Seiten, Englisch
- Verlag: Springer-Verlag GmbH
- ISBN-10: 3030221458
- ISBN-13: 9783030221454
- Erscheinungsdatum: 26.09.2019
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: PDF
- Größe: 5.27 MB
- Ohne Kopierschutz
- Vorlesefunktion
Sprache:
Englisch
Kommentar zu "The Psychology of Micro-Targeted Election Campaigns / Progress in Mathematics"
0 Gebrauchte Artikel zu „The Psychology of Micro-Targeted Election Campaigns / Progress in Mathematics“
| Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
|---|
Schreiben Sie einen Kommentar zu "The Psychology of Micro-Targeted Election Campaigns / Progress in Mathematics".
Kommentar verfassen