Tradition and Innovation in English Retailing, 1700 to 1850 (ePub)
Narratives of Consumption
(Sprache: Englisch)
Three decades of research into retailing in England from the seventeenth to nineteenth centuries has established a seemingly clear narrative: fixed shops were widespread from an early date; 'modern' methods of retailing were common from at least the early...
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Three decades of research into retailing in England from the seventeenth to nineteenth centuries has established a seemingly clear narrative: fixed shops were widespread from an early date; 'modern' methods of retailing were common from at least the early eighteenth century; shopping was a skilled activity throughout the period; and consumers were increasingly part of - and aware of being part of - a polite and fashionable culture. This book presents a reassessment of the standard view by challenging the usefulness of concepts like 'traditional' and 'modern', examining consumption and retailing as inextricably linked aspects of a single process, and by using the idea of narrative to discuss the roles and perceptions of the various actors in this process - such as retailers, shoppers/consumers, local authorities and commentators.
Autoren-Porträt von Ian Mitchell
Ian Mitchell is Honorary Research Fellow at the University of Wolverhampton, UK.
Bibliographische Angaben
- Autor: Ian Mitchell
- 2016, 240 Seiten, Englisch
- Verlag: Taylor & Francis
- ISBN-10: 1317008499
- ISBN-13: 9781317008491
- Erscheinungsdatum: 24.02.2016
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- Dateiformat: ePub
- Größe: 1.57 MB
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Sprache:
Englisch
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