A Study on the Marketing Effectiveness of the Sangam Dairy
With Reference To Sangam Dairy Vadlamudi Of Guntur District, (A.P) India
(Sprache: Englisch)
The present study which aimed to examine the "A STUDY ON THE MARKETING EFFECTIVENESS OF THE SANGAM DAIRY, in Guntur districts (A.P)". The dairy marketing has dearth of evaluation studies available and it is an attempt by the researcher to under take a study...
Leider schon ausverkauft
versandkostenfrei
Buch
54.90 €
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenlose Rücksendung
- Ratenzahlung möglich
Produktdetails
Produktinformationen zu „A Study on the Marketing Effectiveness of the Sangam Dairy “
Klappentext zu „A Study on the Marketing Effectiveness of the Sangam Dairy “
The present study which aimed to examine the "A STUDY ON THE MARKETING EFFECTIVENESS OF THE SANGAM DAIRY, in Guntur districts (A.P)". The dairy marketing has dearth of evaluation studies available and it is an attempt by the researcher to under take a study of this type. The study cover the customer preferences and satisfaction to the dairy products and effectiveness of distribution channels and sale promation activities of the Sangam dairy products based on the opinion expressed by the sample respondents. The primary data regarding customer preferences and satisfaction of the diary products and effectiveness of distribution channels and sales promotion activists were collected by employing a schedule for the respondents or consumers. An attempt was made to draw conclusion from the analysis of both primary and secondary data which will help the management of Sangam dairy to evolve polices and affect improvements quality, delivery, distribution and sales promotion.
Autoren-Porträt von S. Ayyappa Naik Nenavath, N.Vijaya Ratnam
Nenavath, S. Ayyappa NaikS Ayyappa Naik Nenavath, MBA,MHRM: Studied at Acharya Nagarjuna University. DISSERTATION SUBMITTED TO THE DEGREE OF MASTER OF PHILOSOPHY IN COMMERCE & MANAGEMENT STUDIES, Under the Guidance Prof.N.Vijaya Ratnam. Since 2009, I have been teaching for M.Com & MBA in the Dept.of Commerce, Acharya Nagarjuna University, Guntur,as a Faculty
Bibliographische Angaben
- Autoren: S. Ayyappa Naik Nenavath , N.Vijaya Ratnam
- 2014, 92 Seiten, Maße: 22 cm, Kartoniert (TB), Englisch
- Verlag: LAP Lambert Academic Publishing
- ISBN-10: 3659517070
- ISBN-13: 9783659517075
Sprache:
Englisch
Kommentar zu "A Study on the Marketing Effectiveness of the Sangam Dairy"
0 Gebrauchte Artikel zu „A Study on the Marketing Effectiveness of the Sangam Dairy“
| Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
|---|
Schreiben Sie einen Kommentar zu "A Study on the Marketing Effectiveness of the Sangam Dairy".
Kommentar verfassen