Challenges - Global learning in a globalised world: Challenges
Advertising and Marketing - Products, Promises and Persuasion
(Sprache: Englisch, Deutsch)
Contents:
Getting started
Aspect 1: The basics of advertising - A workshop approach
Aspect 2: Marketing - Launching a product on the market
Aspect 3: Action! - Advertising and sales in the movies
Aspect 4: "It's all illusion ..." -...
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Contents:
Getting started
Aspect 1: The basics of advertising - A workshop approach
Aspect 2: Marketing - Launching a product on the market
Aspect 3: Action! - Advertising and sales in the movies
Aspect 4: "It's all illusion ..." - Marketing and sales in literature
Aspect 5: No limits at all? - How advertising influences people
Review
Klausuren 1 und 2
Contents:
Getting started
Aspect 1: The basics of advertising - A workshop approach
Aspect 2: Marketing - Launching a product on the market
Aspect 3: Action! - Advertising and sales in the movies
Aspect 4: "It's all illusion ..." - Marketing and sales in literature
Aspect 5: No limits at all? - How advertising influences people
Review
Klausuren 1 und 2
Getting started
Aspect 1: The basics of advertising - A workshop approach
Aspect 2: Marketing - Launching a product on the market
Aspect 3: Action! - Advertising and sales in the movies
Aspect 4: "It's all illusion ..." - Marketing and sales in literature
Aspect 5: No limits at all? - How advertising influences people
Review
Klausuren 1 und 2
Bibliographische Angaben
- Autoren: Iris Edelbrock , Birgit Schmidt-Grob
- 2008, 54 Seiten, 2 farbige Abbildungen, Maße: 21 x 29,9 cm, Geheftet, Deutsch/Englisch
- Verlag: Schöningh im Westermann
- ISBN-10: 3140402104
- ISBN-13: 9783140402101
Sprache:
Englisch, Deutsch
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