Communication Technology Update and Fundamentals
(Sprache: Englisch)
Communication technologies surround us in every part of our lives via (digital) television, web, blogging, mass media, cinema technologies, publishing, and much more. This book answers the questions to how people in business keep up with the latest and...
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Produktinformationen zu „Communication Technology Update and Fundamentals “
Communication technologies surround us in every part of our lives via (digital) television, web, blogging, mass media, cinema technologies, publishing, and much more. This book answers the questions to how people in business keep up with the latest and greatest trends in communication technologies and how those technologies apply and impact their businesses. Communication Technology Update and Fundamentals is the single-best source for the latest developments, trends, and issues in communication technology. The best minds of communication technologies come forward in this book to report on and analyze these technologies in this definitive guide. This book is for professionals and students working in telecommunications, social media, media arts, digital signage, consumer electronics, mass media, games, satellite technology, telepresence, and much more. The best of the best minds on these topics all come forward here, each in their own chapter, to report on, analyze, and make recommendations for the new edition of this definitive guide to new technologies.
Klappentext zu „Communication Technology Update and Fundamentals “
Communication technologies surround us in every part of our lives: via television, web, blogging, mass media, and much more. How do people in business keep up with the latest and greatest trends, and how do they differentiate good information from bad information? How do they get help analyzing information and coming to conclusions about trends that will impact their businesses and business decisions? How do they consider the environmental and sustainability issues surrounding communication technology? This book answers these essential questions. It's for professionals and students working in telecommunications, including electronic mass media, digital signage, computers, consumer electronics, games, satellites, and telepresence. The best of the best minds on these topics all come forward here, each in their own chapter, to report on, analyze, and make recommendations, for the new edition of this definitive guide to new technologies. New to this edition: . New coverage of historical perspectives on communication technology bring the ideas and concepts to the forefront, providing a thoroughly grounded approach designed to appeal to professors looking for more the why's than the how's of comm. tech . New chapters on digital cinema, mobile commerce, digital television, cinema technologies, e-books, home video, digital audio, and telepresence. . As always, every chapter is updated to reflect the latest trends on the topic . Brand new! Instructor's manual with testbank and sample syllabus . Website - brand new for this edition. Chapter-by-chapter additional coverage of technologies and further resources. Continually updated.
Gives students and professionals THE latest information in all areas of communication technologies
The companion website offers updated information to this text, plus links to related industry resources
New focus on mobile commerce, digital television, cinema technologies, digital audio, ebooks, and much more
Inhaltsverzeichnis zu „Communication Technology Update and Fundamentals “
Section I - Introduction ; Chapter 1 The Umbrella Perspective on Communication Technology; Chapter 2 Historical Perspectives on Communication Technology; Chapter 3 Understanding Communication Technologies; Chapter 4 The Structure of Communication Industries; Chapter 5 Regulation and Communication Technologies Section II - Electronic Mass Media ; Chapter 6 Digital Television; Chapter 7 Multichannel Television Services; Chapter 8 Online Video/IPTV; Chapter 9 Interactive Television; Chapter 10 Radio Broadcasting; Chapter 11 Digital Signage; Chapter 12 Cinema Technologies
Section III - Computers & Consumer Electronics ; Chapter 13 Personal Computers; Chapter 14 E-books; Chapter 15 Video Games; Chapter 16 Home Video; Chapter 17 Digital Audio; Chapter 18 Digital Photography Section IV - Networking Technologies ; Chapter 19 Telephony; Chapter 20 The Internet & the World Wide Web; Chapter 21 Social Networks; Chapter 22 Broadband and Home Network; Chapter 23 Telepresence
Section V - Conclusions ; Chapter 24 Topical Chapter/Mobile Commerce; Chapter 25 Conclusions
Autoren-Porträt von August E. Grant, Jennifer H. Meadows
Dr. August E. ("Augie") Grant is a technology futurist who specializes in research on new media technologies and consumer behavior. Jennifer H. Meadows is Associate Professor in the Media Arts Option of the Department of Communication Design at California State University, Chico. She earned her M.A.in Radio, Television and Motion Pictures at the University of North Carolina at Chapel Hill and a Ph.D. in Radio-Television-Film from the University of Texas at Austin. Her teaching and research integrate practical and theoretical concerns related to television production, the relationships between media and users, and changing media behavior in the new media marketplace. In addition to her teaching and research, she is Executive Producer for Milk Crate Productions and is a consultant to media organizations.
Bibliographische Angaben
- Autoren: August E. Grant , Jennifer H. Meadows
- 2012, 13th ed., 352 Seiten, mit Abbildungen, Maße: 21,6 x 27,6 cm, Kartoniert (TB), Englisch
- Verlag: Focal Press
- ISBN-10: 0240824563
- ISBN-13: 9780240824567
- Erscheinungsdatum: 12.11.2012
Sprache:
Englisch
Rezension zu „Communication Technology Update and Fundamentals “
"Thorough and up-to-date, yet concise enough to allow students to quickly grasp the essential elements of a host of interrelated communications technologies."David Gunzerath, Department of Communications and Theate Arts, Old Dominion University"CTU is the best broad-based book for exposing students to the many subtleties of information technology. This work fills a void that once required many tests and sources to fill. Staying knowledgeable and current in IT is like painting a moving train, and this book is a fabulous effort that brings the reader into the present." Joseph Screnci, School of Comm, Hawaii Pacific University
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