Conducting Business in China
An Intellectual Property Perspective
(Sprache: Englisch)
Conducting Business in China provides readers with guidance on conducting business in China from an intellectual property perspective, offering specific advice on how to profitably leverage technology and IP assets while minimizing potential risk.
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Conducting Business in China provides readers with guidance on conducting business in China from an intellectual property perspective, offering specific advice on how to profitably leverage technology and IP assets while minimizing potential risk.
Klappentext zu „Conducting Business in China “
With the rise of the Chinese economy and consumer market, intellectual property (IP) conflicts in Sino-U.S. business transactions are increasing, and consequently, companies are intent on achieving maximum IP values in China-related cross-border transactions. Conducting Business in China: An Intellectual Property Perspective provides readers with the necessary guidance on conducting business in China from an intellectual property perspective, offering specific advice on how to profitably leverage technology and IP assets while minimizing potential risk for companies and their Chinese counterparts.
Inhaltsverzeichnis zu „Conducting Business in China “
- Acknowledgements
- Introduction
- Chapter 1 IP Practice in the New Global Economy
- Chapter 2 China's IP System and Trade Regulations
- I. Introduction
- II. Rise of the Chinese Economy
- III. Evolution of the Chinese IP System
- A. China's Official IP Strategy
- B. Chinese Patent Law
- C. Chinese Trademark Law
- D. Chinese Copyright Law
- E. Chinese IP Practice
- IV. Trade Regulations
- A. Law Against Unfair Competition
- B. Pricing Law
- C. Anti-Monopoly Law
- V. Conclusion
- Chapter 3 Learning Business and Legal Cultures in China
- I. Introduction
- II. Framework of the Social Network in China
- III. Business and Legal Culture in China
- A. Business Culture
- B. Legal Culture
- IV. Learning the Chinese Way
- A. Common Misconceptions
- B. Five Dos
- C. Five Don'ts
- V. Conclusion
- Chapter 4 IP Conflicts in Sino-U.S. Business Transactions
- I. Introduction
- II. Overview of IP Conflicts
- III. Case Studies
- A. The CD/DVD Industry
- B. The Digital TV Industry
- C. The Telecommunications Industry
- D. The Chemical and Pharmaceutical Industries
- IV. Trend in IP Conflicts
- V. Conclusion
- Chapter 5 Extracting IP Values in Cross-Border Transactions
- I. Introduction
- II. Leading Edge Technologies
- III. China-Centric IP Practice
- A. Patent Portfolio Management
- B. Technology Transfer and Licensing
- C. Patent Litigation in Federal Courts
- D. Section 337 Investigation
- IV. Deficiencies in the Traditional Business Model
- V. Conclusion
... mehr
Chapter 6 Understanding Business Implications of International
IP Practice
I. Introduction
II. Business Implications of International IP Practice
A. Leverage of the Chinese Market
B. Impact of the Government's Involvement
III. Case Studies
A. Chint v. Schneider
B. Holley Communications v. Samsung Electronics
C. Apple iPhone and iPad Trademarks in China
D. Siemens in China
IV. Conclusion
Chapter 7 Developing IP Strategies for Structuring Successful
Business Deals
I. Introduction
II. Rethinking of the IP Practice in the New Age
III. A Business-Oriented Approach: Finding a Win-Win Situation
A. Three General Lessons Regarding Doing Business
... weniger
Autoren-Porträt von Lei Mei
Lei Mei is the managing partner of Mei & Mark LLP, a Washington, DC based intellectual property and litigation law firm. A Chinese native and graduate of Duke University Law School, Mr. Mei counsels large and emerging companies in the U.S. and China regarding IP issues and strategies, drawing from his unique experience in business, technology, and law.Bibliographische Angaben
- Autor: Lei Mei
- 2012, 304 Seiten, Maße: 15,6 x 23,5 cm, Kartoniert (TB), Englisch
- Verlag: Oxford University Press
- ISBN-10: 0199760225
- ISBN-13: 9780199760220
- Erscheinungsdatum: 09.11.2012
Sprache:
Englisch
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