Defining Creativity
The Art and Science of Great Ideas
(Sprache: Englisch)
Many people will tell you that creativity is a somewhat obscure concept, indefinable even. This seems a little odd, however, seeing as creativity is all around us. We can find it in both the art we admire in a museum and the newest piece of technology about...
Leider schon ausverkauft
versandkostenfrei
Buch
20.80 €
Produktdetails
Produktinformationen zu „Defining Creativity “
Klappentext zu „Defining Creativity “
Many people will tell you that creativity is a somewhat obscure concept, indefinable even. This seems a little odd, however, seeing as creativity is all around us. We can find it in both the art we admire in a museum and the newest piece of technology about to change our lives. But creativity also resides in the mundane, everyday things. We all use our creativity, constantly. The reason why creativity is perceived as a concept that is hard to grasp is that we still haven't really figured out what happens in our brain when we invoke it. In fact, we can hardly invoke it on demand. But although it shows up quite randomly, creativity is essential; our entire world is built on it. Defining Creativity comprehensively explains what creativity is, from a biological, psychological and socio-cultural standpoint. At the same time, it makes for a concise and inspiring read that brings together everything there is to know about creativity. The author Wouter Boon (1975) obtained his law degreeat the University of Amsterdam. After a short career as a lawyer, he switched to advertising. Wouter is the founder and editor-in-chief of Amsterdam Ad Blog and works as a brand strategist at Boon Strategy.
Bibliographische Angaben
- Autor: Wouter Boon
- 2014, 144 Seiten, Maße: 13,9 x 21,6 cm, Kartoniert (TB), Englisch
- Verlag: BIS Publishers
- ISBN-10: 9063693451
- ISBN-13: 9789063693459
Sprache:
Englisch
Kommentar zu "Defining Creativity"
0 Gebrauchte Artikel zu „Defining Creativity“
Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
---|
Schreiben Sie einen Kommentar zu "Defining Creativity".
Kommentar verfassen