Demand: Creating What People Love Before They Know They Want It
(Sprache: Englisch)
Slywotzky provides a radically new way to think about demand with a big idea and a host of practical applications--not just for people in business but also for social activists, governments leaders, non-profit managers, and other would-be innovators.
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Slywotzky provides a radically new way to think about demand with a big idea and a host of practical applications--not just for people in business but also for social activists, governments leaders, non-profit managers, and other would-be innovators.
Bibliographische Angaben
- Autor: Adrian J. Slywotzky
- 2011, 357 Seiten, Maße: 16,5 x 23,6 cm, Gebunden, Englisch
- Verlag: CROWN PUB INC
- ISBN-10: 0307887324
- ISBN-13: 9780307887320
Sprache:
Englisch
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