eBay PowerSeller Practices For Dummies

Introduction

Part I: Power Up to PowerSeller Status

Practice 1: Understanding What It Takes to Be a PowerSeller

Practice 2: Knowing eBay Inside and Out

Practice 3: Discerning the Many Faces of eBay

Practice 4: Benefiting from the Community and Certified Providers

Part II: Hit Your Sales Targets

Practice 5: Deciding What to Sell and the Tools That Help You

Practice 6: Finding Merchandise to Sell

Practice 7: Building a Business Buying Plan

Practice 8: Recouping the Costs of Selling on eBay -- and Then Some

Practice 9: Building a Selling Strategy

Practice 10: Setting Shipping Costs That Pay

Practice 11: Marketing Your Items to Grow Sales

Practice 12: Making the eBay Store Decision

Practice 13: Taking Advantage of eBay Stores Marketing

Practice 14: Becoming an eBay Trading Assistant

Practice 15: Your Web Site: Expanding Beyond eBay

Practice 16: Giving Back to Nonprofits through Giving Works

Part III: Build Better Listings

Practice 17: Creating Listings That Sell with HTML

Practice 18: Writing Effective Listings

Practice 19: Listing Made Easy with Turbo Lister

Practice 20: Managing Your Business with Professional Tools

Practice 21: Shooting Quality Product Photos

Practice 22: Photographing Specialty Items

Practice 23: Getting Your Photos Web-Ready

Practice 24: Using Item Images Effectively

Practice 25: Storing Photos Where Your Listings Can Find Them

Practice 26: Giving Unsold Items a Second Chance

Part IV: Become a Model Seller

Practice 27: Choosing the Best Shipper for Your Type of Business

Practice 28: Automating Your Shipping Chores

Practice 29: Getting Your Item There in One Piece

Practice 30: Understanding the Limitations of Package Insurance

Practice 31: Handling the Inevitable: Returns

Practice 32: Steering Clear of Fraud

Practice 33: Keep Your E-Mailbox Free of Scams and Junk

Practice 34: Securing Your Accounts

Practice 35: Communicating with Your

Marsha Collier verbringt ihre meiste Zeit bei eBay. Sie ist ein Powerseller und Autorin zahlreicher Bücher, Zeitungsartikel und eines Newsletters zum Thema eBay in den USA.