Effective Real Estate Sales And Marketing
(Sprache: Englisch)
Become a competitive and successful salesperson with EFFECTIVE REAL ESTATE SALES AND MARKETING! With an overview of the relationship between marketing and sales, this real estate text provides you with the tools and information you need for success. The...
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Become a competitive and successful salesperson with EFFECTIVE REAL ESTATE SALES AND MARKETING! With an overview of the relationship between marketing and sales, this real estate text provides you with the tools and information you need for success. The proven techniques discussed include insight understanding consumer behavior, effective communication, and time management. In-depth coverage of current technology trends with real world applications found throughout will equip you for today's competitive marketplace.
Inhaltsverzeichnis zu „Effective Real Estate Sales And Marketing “
I. THE PLANNING STAGE - GETTING YOURSELF READY TO SELL.1. An Overview of Sales and Marketing.
2. The Technology of Real Estate Sales and Marketing.
3. Defining Your Marketplace.
4. Personal Management.
II. THE MARKETING STAGE - PUTTING YOUR KNOWLEDGE TO WORK.
5. Developing a Prospecting System.
6. The Listing Presentation.
7. Advertising and the Communications Process.
8. Telephone Techniques.
9. The Qualifying Process.
10. Presenting the Product.
III. THE CLOSING STAGE - MAKING THE SALE AND KEEPING IT TOGETHER.
11. Handling Objections and Closing.
12. Presenting the Offer and Negotiating Counteroffers.
13. Keeping the Sale Together.
14. Broker Selection and Legal Awareness.
Bibliographische Angaben
- Autor: Johnnie Rosenauer
- 2005, 272 Seiten, Maße: 24,6 cm, Kartoniert (TB), Englisch
- Verlag: Cengage Learning EMEA
- ISBN-10: 0324222890
- ISBN-13: 9780324222890
Sprache:
Englisch
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