Facing the Trust Gap- Measuring and Managing Stakeholder Trust
How to react to one of the most severe corporate crises in the 21st century - the loss of public trust. A proactive approach
Trust is a key enabler of cooperation, motivation,
innovation and processes of transformation. However,
in today's business world many organizations are
highly mistrusted- they are facing
a trust gap that will hinder their further
organizational...
innovation and processes of transformation. However,
in today's business world many organizations are
highly mistrusted- they are facing
a trust gap that will hinder their further
organizational...
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Trust is a key enabler of cooperation, motivation, innovation and processes of transformation. However,
in today's business world many organizations are
highly mistrusted- they are facing
a trust gap that will hinder their further
organizational development.
This book identifies theoretical and practical
answers to the problem of how corporate boards can
mitigate the current trust crisis and thus ensure
sustainable organizational development.
After outlining the trust problem in depth, the
author presents potential inroads for trust
management. Based on extensive survey data a
comprehensive stakeholder trust measurement is
developed . Analyzing stakeholder interviews,
organizational trust hazards, and trust enablers are
identified. These serve as the basis for systematic
trust building.
Based on these findings, an Integrated Stakeholder
Trust Management Framework (ISTMAF) is proposed which
: 1) allows corporate boards to measure and
monitor stakeholder trustand 2) enables the board
to generate decisions to restore trust.
As such long-term, sustainable organizational
development can be secured.
Bibliographische Angaben
- Autor: Michael Pirson
- 2008, 156 Seiten, Kartoniert (TB)
- Verlag: Südwestdeutscher Verlag für Hochschulschriften
- ISBN-10: 3838100034
- ISBN-13: 9783838100036
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