Growing Graphics - Design for Kids
(Sprache: Englisch)
Essentially simple but incredibly powerful this collection of graphics gives us access to the visual universe of the child. It's a special world that revolves around a group of indescribable ingredients and characteristics, all of which inspire the interest...
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Essentially simple but incredibly powerful this collection of graphics gives us access to the visual universe of the child. It's a special world that revolves around a group of indescribable ingredients and characteristics, all of which inspire the interest and emotions of the very young. Growing Graphics features products that have been designed not only to appeal to the child, but also to meet with the approval of parents. It is divided into sections by age: 0-3yrs, 3-6 yrs, 6-9 yrs and 9-12 yrs. Works and projects include Brain Candy, a series of developmental DVDs designed to help children think creatively, critically and independently; brand identity for the Levi's kids range; the MGM kids' logo; the Cakewalk fashion brand for kids; and Tweens perfume, a range of fragrances for pre-teens. This book covers everything you ever wanted to know about marketing to kids and their parents.
Klappentext zu „Growing Graphics - Design for Kids “
There is a visual universe that children inmediatly recognize. Enter a bookshop with your children, and you can be sure they will quickly be drawn to the department aimed at their own age. What are these indescribable ingredients that inspire their interest and emotions? What are their tastes and preferences? And how can we ensure that what children like, will meet their parents' approval? "Growing Graphics" opens a window to this visual universe of children at different ages, presenting a multitude of graphics aimed at them: Logos and characters, corporate identity, packaging, labels, catalogues, brochures, posters, invitation cards, books, educational material, web and multimedia design, exhibitions, signage etc.
Bibliographische Angaben
- Autoren: Vicky Eckert , Efrén Zúniga , Ana Freixas
- 2009, 279 Seiten, 100 Schwarz-Weiß-Abbildungen, Maße: 24,4 x 27,6 cm, Gebunden, Englisch
- Verlag: Gingko Press
- ISBN-10: 8496774988
- ISBN-13: 9788496774988
Sprache:
Englisch
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