Inkson, C: Tourism Management
(Sprache: Englisch)
Written specifically for those looking for core topic coverage in a manageable and concise format, this text will be essential reading for those looking for a truly contemporary introduction to Tourism Management.
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Written specifically for those looking for core topic coverage in a manageable and concise format, this text will be essential reading for those looking for a truly contemporary introduction to Tourism Management.
Klappentext zu „Inkson, C: Tourism Management “
Electronic Inspection Copy available for instructors hereThis exciting new text offers all students of Tourism a concise introduction to all the core topics of Tourism Management. Covering both key theory and practice it introduces students to general management issues across the whole tourism sector in an accessible and manageable way.
Focusing particularly on the challenges of managing tourism in the 21st Century, it integrates the themes of sustainability, internationalism, technology and globalisation throughout to provide a thoroughly modern approach to the study of Tourism. Key features of this text include:
- A specific focus on the management of tourism in the context of economic, social and environmental conditions, avoiding lengthy descriptions of the various components of the sector;
- Three main integrated themes focusing on the demand for tourism, the supply of tourism, and the challenge of balancing of the two;
- Coverage of how management techniques are developing in response to changing patterns of demand, emerging markets and destinations, globalisation, and the impacts of tourism;
- Discussion points, examples and cases studies designed with the broadest cultural and international dimensions in mind for today's diverse student profile.
Written specifically for those looking for core topic coverage in a manageable and concise format, this text will be essential reading for those looking for a truly contemporary introduction to Tourism Management.
Inhaltsverzeichnis zu „Inkson, C: Tourism Management “
Tourism in the 21st Century How to Use This Book
Understanding Tourism
Learning Outcomes
Introduction
What Is Tourism?
Forms of Tourism
Poon's New Tourism
Summary
Tourist Generating Regions
Learning Outcomes
Introduction
Conditions That Favour the Development of Demand for Tourism
Travel Propensity
Generating Regions for Outbound Tourist Visits
Summary
Tourism Demand
Learning Outcomes
Introduction
Tourist Motivations
Tourist Types
Consumer Decision Making
Measuring and Forecasting the Demand for Tourism
Summary
Tourism Suppliers
Learning Outcomes
Introduction
Accommodation Suppliers
Non-residential Venues
Transport Suppliers
Visitor Attractions
The Cruise Sector
Characteristics of Tourism Suppliers
Summary
Intermediaries in the Tourism System
Learning Outcomes
Introduction
Types of Intermediary in the Tourism System
Wholesalers
Operators
Travel Agencies
Regulation of Intermediaries
Increasing Concentration in the Travel Intermediaries Sector
Summary
Destination Development and Management
Learning Outcomes
Introduction
Destination Development
Managing the Demand for Destinations
Destination Management
Summary
The Economic Impacts of Tourism
Learning Outcomes
Introduction
Types of Economic Impact
Measuring Economic Impacts
Tourism and Economic Regeneration in Urban and Rural Areas
Optimizing the Economic Benefits of Tourism
Summary
The Social and Cultural Impacts of Tourism
Learning Outcomes
Introduction
The Sociocultural Impacts of Tourism on Host Communities
Sociocultural Impacts on Tourists
Summary
The Environmental Impacts of Tourism
Learning Outcomes
Introduction
Environmental Impacts of Tourism on a Destination
Environmental Sustainability
Managing Environmental Impacts
Summary
The Management of Visitors
Learning Outcomes
... mehr
Introduction
The Need for Visitor Management
Respecting Carrying Capacity
Quality Management
Visitor Management Measures and Techniques
The Role of Technology for Visitor Management
Summary
Public Sector Involvement in Tourism
Learning Outcomes
Introduction
Public-Sector Involvement in Tourism
Summary
Tourism Marketing
Learning Outcomes
Introduction
Tourism Marketing
The Services Marketing Triangle
Segmenting the Tourism Market
The Marketing Mix
Summary
Tourism and the Future
Learning Outcomes
Introduction
Scenario Planning
Scenarios for the Tourism of the Future
Your Future in Tourism
Tourism Employers
Summary
The Need for Visitor Management
Respecting Carrying Capacity
Quality Management
Visitor Management Measures and Techniques
The Role of Technology for Visitor Management
Summary
Public Sector Involvement in Tourism
Learning Outcomes
Introduction
Public-Sector Involvement in Tourism
Summary
Tourism Marketing
Learning Outcomes
Introduction
Tourism Marketing
The Services Marketing Triangle
Segmenting the Tourism Market
The Marketing Mix
Summary
Tourism and the Future
Learning Outcomes
Introduction
Scenario Planning
Scenarios for the Tourism of the Future
Your Future in Tourism
Tourism Employers
Summary
... weniger
Bibliographische Angaben
- Autoren: Clare Inkson , Lynn Minnaert
- 2012, 448 Seiten, Maße: 19,2 x 24 cm, Kartoniert (TB), Englisch
- Verlag: Sage Publications
- ISBN-10: 1848608705
- ISBN-13: 9781848608702
Sprache:
Englisch
Rezension zu „Inkson, C: Tourism Management “
This book is important - it reminds us that tourism activity does not occur in a vacuum, but rather is shaped by forces linked to globalisation, sustainability, information and telecommunications technology. With its accessible and engaging writing style, it is a must for undergraduate students in their early days of studying tourism management and offers a very welcome addition to the tourism literatureDr Philippa Hunter-JonesUniversity of Liverpool Management School Tourism Management: An Introduction provides a refreshing and accessible perspective on key aspects of tourism for those new to the subject. This is something of an achievement as there are some very good books on the library shelves alreadyRhodri ThomasProfessor of Tourism and Events Policy, Leeds Metropolitan University
Tourism is an exciting and dynamic sector which affects so many lives in many different ways and in this foundation text the authors bring that to life for students who are starting their tourism studies and require a succinct and comprehensive introduction. Students will find the self-test questions and recommended reading lists particularly valuableProfessor Nigel MorganWelsh Centre for Tourism Research, University of Wales Institute, Cardiff
This is a hugely readable, accessible and clearly structured introduction to the broad, diverse and complex dimensions of tourism. It is perfect for first and second year undergraduates as the authors clearly explain the issues that affect the success of tourism in destinations, and the management of tourism's impacts on destination economies, environments and communities. Students will like the inclusion of snapshots and case studies to demonstrate how theory applies in practice and the definitions of specialist terminologyProfessor Annette PritchardDirector of The Welsh Centre for Tourism Research, University of Wales Institute, Cardiff
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