Innovation Management
Strategies, Implementation and Profits
(Sprache: Englisch)
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Inhaltsverzeichnis zu „Innovation Management “
1. Introduction and Overview; I. FUNDAMENTALS; 2. Models of Innovation; 3. The Underpinnings of Profits: Assets, Competences, and Knowledge; 4. Sources and Transfer of Innovation; II. STRATEGIZING; 5. Recognizing the Potential of an Innovation; 6. Reducing Uncertainty: The Role of Technological Trends, Market Regularities, and Innovation Strategy; 7. Choosing a Profit Site: Dynamic Competitive Analysis; 8. Strategic Choice or Environmental Determinism; 9. Identifying Potential Co-competitors; 10. Strategies for Sustaining Profits; III. IMPLEMENTING AND PROTECTION OF PROFITS; 11. Financing Entrepreneurial Activity; 12. Implementation of the Decision to Adopt; IV. GLOBALIZATION; 13. Globalization for Innovations; 14. Innovating for Emerging Economies; 15. Role of National Governments in Innovation; 16. The Internet: A Case in Technological Change; Strategic Innovation Process; Appendix 1 Standards and Dominant Designs; Appendix 2 Organizational Structures; Appendix 3 Organizational Boundaries; Glossary; Case 1: Netscape Corporation; Index
Bibliographische Angaben
- Autor: Allan Afuah
- 2003, 2. Aufl., 400 Seiten, mit Abbildungen, Maße: 16,8 x 24,2 cm, Gebunden, Englisch
- Verlag: Oxford University Press
- ISBN-10: 0195142306
- ISBN-13: 9780195142303
Sprache:
Englisch
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